That Eric Alper

Eric Alper PR is excited to offer Spotify promotion and playlisting approach that keeps long-term streaming growth and algorithmic cohesion as its primary focus....

There’s nothing quite as soothing as music when it comes to winding down at the end of a long day. Whether you’re dealing with...

Music has an incredible power to stir our emotions and capture our imaginations. Along with that magic, songs often spark bizarre urban legends that...

Taylor Swift brought her signature storytelling and charm to the Tiny Desk, delivering an acoustic performance of "The Man," "Lover," "Death by a Thousand...

In a recent masterclass, Tom Hanks demonstrated the power of repetition and context in acting. Using the simple phrase, "Is there something I can...

Some music venues are more than just places to see a band play—they’re hallowed ground where musical history was written. From intimate stages that...

The influence of Tom Hibbert's music writing across print, radio, TV and podcasts is incomparable. From his genre-defining work at Smash Hits to his...

Asheville’s Wednesday, known for their noisy, country-influenced rock, stripped down their sound for a more intimate Tiny Desk performance. Lead singer Karly Hartzman, who...

Jason Isbell’s career has reached new heights recently, with his album Weathervanes winning a Grammy and his role in Killers of the Flower Moon...

Kelela’s Tiny Desk performance was a stunning reimagination of her work, swapping her signature hard drums and effects for harp and piano. Accompanied by...

An inspiring memoir of a young man who discovered he was going completely deaf just at the moment he’d fallen in love for the...

In a new interview, legendary composer John Williams opens up about the creative push behind the unforgettable "Jaws" score. Williams revealed that he had...

In 1995, the world was introduced to Jagged Little Pill, Alanis Morissette’s groundbreaking album that fused angst, authenticity, and alternative rock in a way...

Step back in time with a captivating 1984 interview featuring Kris Kristofferson! In this one-hour, three-part series with Rock Influence, the legendary songwriter reflects...

Now You’re One of Us is the definitive statement about Redd Kross, an in-depth and riveting tale told in the voices of the talented and...

Few bands have dared to ignite a revolution through their fusion of activism and art like MC5. Managed by the charismatic radical and hippie...

Originally published in 1988 and out of print for decades, This Ain't No Disco tells the real story of CBGB, the birthplace and incubator of American...