Playboy Magazine had a circulation of over 7 million copies per month in 1972, thanks to an advertising campaign run in the late 1960s called “What kind of man reads Playboy?”, targeting companies and ad agencies who might not otherwise consider buying space to promote their products in the magazine.
I’ll answer the question, though. Men who like women? And, in these pictures, the same man who has several women looking lustfully at them, apparently.