With a nod to the historic and artistic significance that Toronto’s Massey Hall and Roy Thomson Hall have in the landscape of the city, HALLer is a new interactive happening that honours the tradition of bringing artists and their audience together.
HALLer brings the most prestigious stages in Toronto and the artists that grace them to the biggest stage of our time – the internet.
Think Inside The Actors Studio meets Live At The Rehearsal Hall with Toronto’s leading social media influencers in an intimate conversation with the artists, broadcast live through engaging the online community.
HALLer will have an exclusive, intimate conversation with scheduled artists, kicking off with The Indigo Girls on October 21 from 4:15pm-5:00pmET, and shared live through various social media networks like Twitter, Periscope, Facebook and Instagram. This will be the day before the Indigo Girls perform with the Toronto Symphony Orchestra at Roy Thomson Hall.
The talk will have a feel of a fireside chat, with artists talking about the ideas that inspire them to write, perform and share their lives with the community they have created through their music.
It’s not an interview, but an authentic, organic and interactive sharing of ideas and expressions.
HALLer is produced by myself and my wife, Candace Alper, and we’ll be curating the influencers tailored for each artist and lead the conversation.
The influencers for our first session with the Indigo Girls include Scott Stratten, Alison Kramer, Louise Gleeson, Casie Stewart, Shawn Proulx, Melissa Bel, Glad Day Bookshop’s Michael Erickson, Lisa Lagace, Dee Brun Gow, Ali Martell, Environmental Defence Executive Director Tim Gray, and Tracey Nolan.
Follow @SoundboardTO, @RoyThomsonHall, @MasseyHall and @ThatEricAlper and #HALLer on Twitter to watch the proceedings, and future events!
