Facebook announced its latest quarterly financial results yesterday, and they reveal yet more growth for the social network across a range of metrics – many of which are of direct interest to the music industry.
Financially, Facebook had a very strong quarter: it posted revenues of $4.5bn and a net profit of $896m, both seeing healthy year-on-year rises.
In terms of user numbers, Facebook now has 1.55bn monthly active users (MAUs) and 1.01bn daily active users (DAUs) – the latter is a significant milestone for the company.
Mobile continues to be Facebook’s driving force: it averaged 894m mobile daily active users in September, while 78% of its $4.3bn advertising revenues last quarter came from mobile ads. 47% of Facebook users *only* access the social network from mobile devices.
Via MusicAlly
