The company just announced that it is debuting a new “Buy Tickets” button on its event pages, allowing users to quickly snag tickets to events, which can be claimed at Will Call windows. Facebook launched the service today, but it is still in pilot mode. The social media giant is working with a small group of artists, promoters, and venues in the Bay Area in this early phase, but it has plans to expand.
According to BuzzFeed, Facebook will not be taking a slice of the ticket prices. In fact, the entire fulfillment process will be handed off to third parties. Facebook has simply created an interface for selling the tickets and will send a confirmation email to the address the user has registered with Facebook.
Via Fast Company