Toronto R&B heartthrob Roy Woods releases his stirring new single “Bad Bad” via OVO Sound as well as announces an August 5th release date for his highly anticipated second album, Mixed Emotions. Built around dark, bass-heavy percussion and elevated by sultry guitar notes, the song captures the feeling of someone special slipping through your fingers. The song’s tone is perfectly reflected in the video, which finds the Toronto crooner processing the end of a relationship.
A rhythmic blend of Caribbean and R&B influences, “Bad Bad” is a full sensory experience over multi-layered production and adds some color to the subject matter “It’s a song about when I learned to feel love again but realized that I wasn’t ready for what that came with,” the Canadian artist says. “I fell for them and they fell for me, but we just couldn’t be.”
Following May’s “Insecure,” “Bad Bad” is the second single from Woods’ forthcoming LP, Mixed Emotions, which is slated to release on August 5th. Mixed Emotions arrives five years after the star’s critically acclaimed debut LP, Say Less, which charted at #11 on Billboard’s Top R&B/Hip-Hop chart. In 2020, Woods followed it up with his Dem Times EP. To date, he has garnered nearly 2 billion total global streams and 1.2 billion total US streams.
Roy Woods is a shapeshifter. The Brampton, Ontario, native’s music has never been just one thing, but as he’s released more hit records, he’s been able to fuse even more new sounds and styles to his lovelorn R&B. Since signing to Drake’s OVO Sound in 2015, he’s darted between brash rap tracks, ecstatic EDM, low-key dancehall (a nod to his Guyanese heritage and his Toronto roots), and even gleaming pop. Roy’s next phase continues a period of growth that began with his 2020 Dem Times EP and the unpredictable nature of life. Throughout his career, Roy Woods has demonstrated his boundary-pushing approach to R&B since he released his 2015 debut Exis, which peaked at #10 on Billboard’s Top R&B Albums Chart. His work has connected with fans too—he now has over 2 billion streams across platforms and over 1 million Instagram followers. It’s all the result of being unafraid to push himself. For Roy, nothing is off-limits.
