Hell has never sounded this good. “Welcome To The Hell,” the new single by the eclectic Regina, SK-based pop maestro known as nasmore, taps into his unique sonic formula: an amalgam of stadium rock, goth-industrial textures, modern R&B and cinematic scores.
Like most nasmore singles, it’s a collaboration. Returning to the nasmore fold is guitarist Neil Taylor, best known for his work with Tears for Fears in the mid-’80s and Robbie Williams in the early 2000s. New to nasmore is an operatic pop singer from Italy, La Strange. On this lively, edgy and stark single, Taylor lashes out with gritty vocals and fierce guitar licks that perfectly mingle with La Strange’s beautiful and yet powerful voice. This is a no-brainer for fans of artists like Paramore and Dua Lipa, to mention only a couple.
In nasmore’s own words, “Some songs make you cry, and some songs you skip forward, and then there are songs that immerse you into their world, putting a sarcastic smile on your face and dragging your mind to visit dark places—like Hell, for example. Just for a day? Stay in a hotel situated by the burning sea of lava with a nice view of torture and punishment. Most of us humans do not require a reservation. Just come pick your nightmare.”
nasmore aims to be a role model: an example for all the dreamers and everyone who is committed to living a life with creative fulfillment, everyone who follows their passion, no matter what. He is a true artist and catalyst who brings so many different talents together with his frequent collaborations. He grew up in Canada, with instruments surrounding him, fully immersed in music of all kinds while teaching himself the fundamentals and writing his own songs. With an adventurous spirit, a tremendous natural skillset, and the courage to experiment, nasmore developed an authentic taste for diversity that he infused into his own unique process.
In 2021-22 he released a series of stunning singles, recruiting guest stars along the way. The collaborative process soon became an essential and joyous part of his creative realm. nasmore seamlessly blends all the best elements of pop, hip-hop, indie rock, R&B, and classical music, in a sound that can be eccentric and moody, romantic, and lovely, or dark, intense, eerie, and poignant. His music is inspired by Imagine Dragons, Billie Eilish, Tommee Proffitt, League of Legends soundtrack, The Weeknd, Scorpions, Metallica, Aerosmith, Hans Zimmer.
