In Time Has Come Today: Rock and Roll Diaries 1967–2007, Rhino Records co-founder Harold Bronson invites readers into a backstage pass through four decades of music, fandom, and industry insight. From his early days writing for the UCLA Daily Bruin and Rolling Stone to building one of the most influential reissue labels in music history, Bronson captures his journey with sharp detail and deep reverence for rock’s legends and oddballs alike.
This third and final installment in his autobiographical trilogy doesn’t just name-drop — it illuminates the quirky, human side of icons like Ozzy Osbourne, Maurice Gibb, and Gene Simmons. Bronson’s diary entries are filled with jaw-dropping encounters, unexpected humor, and candid revelations that only someone with his proximity and perspective could share. Time Has Come Today is essential reading for anyone who believes rock and roll is more than music — it’s a lifelong obsession.
