PulseJet Studios, San Francisco’s leading VR music studio, is excited to announce a new virtual reality experience in the works with Icelandic singer-songwriter, Björk. The PulseJet team is remastering the content from her Vulnicura VR experience, first released in 2019.
“We think Björk has the formula right. She took the album concept and doubled down on the investment to make an incredible artistic experience for her fans,” said John Gearty, founder and CEO of PulseJet Studios. “Björk brings you into her world both literally and figuratively with some scenes from Iceland and some completely imagined. This is exactly the next-level vision we see for artists as they discover the creative possibilities in VR.”
Currently, the PulseJet app has a growing number of VR experiences for music fans to enjoy.
PulseJet is taking the concept of a VR music album, pioneered by Björk, and expanding with other genres and artists. The platform is built to support VR music in a way that re-invokes the album business model in hopes that artists have a new way of making money.
Remastering Vulnicura will be completed in two phases. The first is to update it to current technology on both Meta Quest and Apple Vision Pro. The second phase will be to complete the artistic vision that may have fallen short due to technological limitations of the time when the initial project was produced.
Björk’s music career began in the late 1980s. She was the lead singer of the alternative rock band, The Sugarcubes, before beginning her solo career. She has had two songs on the Billboard Hot 100 list and has been nominated for 16 Grammy Awards. Björk is also well known for her fashion. Last year, she was named as one of the most stylish musicians of 2023 by Rolling Stone.
The VR experience is planned for release in 2025. It will be available for purchase on the Meta Quest app store. It will also be accessible for Apple Vision Pro users on the PulseJet app, which can be downloaded here.