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Custom Keychains: A Versatile Tool for Expression and Engagement

By Mitch Rice

In the realm of personal accessories and promotional items, custom keychains hold a significant place due to their practicality and versatility. These small, customizable objects serve not only as a means of carrying keys but also as a platform for personal expression or as a dynamic marketing tool. From businesses looking to enhance brand visibility to individuals aiming to express their unique style, custom keychains are a cost-effective and creative solution. This comprehensive article explores the various aspects of custom keychains, including their benefits, uses, and tips for creating impactful designs.

Understanding the Popularity of Custom Keychains

Keychains are a ubiquitous item found in nearly every household and pocket, used for organizing keys and other small, important items. Their functionality is undisputed, but when transformed into custom pieces, they take on new roles—representing personal identities, corporate brands, or even artistic expressions. The ability to fully customize these keychains with colors, designs, logos, and materials makes them a unique accessory and a powerful promotional tool.

Benefits of Custom Keychains

  1. Versatility: Custom keychains can be designed for various purposes, fitting into marketing strategies, personal collections, or as merchandise for events and businesses.
  2. Cost-Effectiveness: They are affordable to produce, making them an excellent option for bulk purchasing for promotional events or corporate giveaways.
  3. High Visibility: Attached to daily-used items like keys or bags, keychains are frequently seen and used, ensuring continuous exposure for any brand or message they carry.
  4. Wide Appeal: Everyone from teenagers to adults uses keychains, which means they have a universally broad appeal across different demographics.
  5. Personalization: With endless customization options, keychains can be tailored to reflect specific themes, personal styles, or branding requirements, enhancing their relevance and appeal to the recipient.

Practical Uses of Custom Keychains

For Personal Use

Custom keychains are a popular choice for personal use, reflecting one’s hobbies, affiliations, or aesthetic preferences. They can serve as a form of self-expression or as personalized gifts that carry sentimental value. For example, a custom keychain featuring a family photo or a special date can be a thoughtful and cherished gift.

For Business Promotion

Businesses frequently use custom keychains in their marketing strategies. These keychains can be branded with a company’s logo, slogan, or contact information and given away at trade shows, conferences, or as part of customer loyalty programs. They act as mini billboards, providing ongoing brand exposure.

For Special Events

Custom keychains make excellent giveaways at special events like weddings, family reunions, or charity events. They can be customized to commemorate the event, serving as a lasting keepsake that reminds attendees of the experience long after it has ended.

For Fundraising

Non-profit organizations can use custom keychains as a fundraising tool. By selling keychains branded with cause-related messages or symbols, organizations can raise awareness while also generating funds.

Designing Effective Custom Keychains

Know Your Objective

Before designing a custom keychain, it’s crucial to define its purpose. Whether it’s for brand promotion, personal expression, or as an event memento, the design should align with the intended use and target audience.

Choose the Right Material

The choice of material can affect both the appearance and durability of the keychain. Common materials include metal, plastic, acrylic, and wood, each offering different benefits. Metal keychains are durable and have a premium feel, making them suitable for corporate gifts. Acrylic and plastic are versatile for colorful and creative designs, ideal for casual and artistic purposes.

Incorporate Branding Elements

For promotional keychains, ensure the company’s logo, colors, and contact information are prominently displayed. The design should be clear and easy to read, ensuring that the branding is effective even at a small size.

Add Functional Features

Incorporating functional features such as bottle openers, USB drives, or LED lights can increase the utility of the keychains, making them more appealing and likely to be used by recipients.

Focus on Quality

High-quality printing and materials are crucial for creating a lasting impression. Ensure that the customization does not compromise the keychain’s functionality or durability.

Where to Find High-Quality Custom Keychains

For those interested in crafting their own custom keychains, selecting a reliable supplier is essential. Vograce provides a wide array of customization options, ensuring that you can design keychains that perfectly match your needs. Known for their quality and customer service, Vograce can help turn your creative visions into tangible products that meet your personal or promotional requirements.

Conclusion

Custom keychains are a strategic choice for anyone looking to promote a brand, celebrate an event, or express personal style. With their broad utility, high visibility, and extensive customization options, keychains offer an unmatched opportunity to keep your message in the public eye. Whether you’re a business aiming to expand your reach or an individual looking for a unique accessory, custom keychains provide a practical, affordable, and creative solution.

Data and information are provided for informational purposes only, and are not intended for investment or other purposes.

Jim Cuddy Announces New Solo Album “All The World Fades Away”

Jim Cuddy has announced his new album, All The World Fades Away, will be released on June 14th. The new album, Cuddy’s sixth solo effort, sees the legendary songwriter making the most of a rare abundance of time to reflect, tinker, and create, drawing from his decades of experiences with an eye for appreciating the journey life has given him. Cuddy says, “You sort of enter a dream state when you begin writing. And I’ve begun to wonder why some images have stayed with me over the years and others haven’t. So yes, this album is about looking back. However, I tried to make sure the record is affirming of life as it is now, reflecting how much I like where I’m at today. It’s not wrapping up or being nostalgic for old times. It’s just… surveying.”

In addition to the new music, Jim Cuddy has announced a full slate of Canadian tour dates, running from June through December of 2024 that will take him from coast to coast. Tickets are available via JimCuddy.com presale beginning Monday May 6 at 10 am ET and will run throughout the week. General on sale begins Friday, May 10 at 10 am local (Victoria and Halifax general on sale begins at 12pm local). Select tour dates will include a digital album of All The World Fades Away with the purchase of a ticket.

The first new music from the album is the radiant album opener “Learn to Live Alone.”Of the musically buoyant but slightly tear-stained track, Cuddy says “If I were to look at the evolution of my very long relationship with my wife (actor Rena Polley), we have spent a lot of time apart. Independence has become one of the foundational pieces of our relationship, and it has shaped the way we live. When I see other couples that do everything together, I can’t help but wonder how that’s possible.”

The prolonged gestation of the three-years-in-the-making All The World Fades Away helps explain Cuddy’s reflective mindset. Hitting pause on his solo album, Cuddy took time to record and tour with Blue Rodeo. However, in the summer of 2023, Cuddy got the band back together at The Woodshed Studio to complete the album. Co-producers Tim Vesely and Colin Cripps – also on guitar – were joined by drummer Joel Anderson, bassist Bazil Donovan, violinist Anne Lindsay, keyboardist Steve O’Connor and a marquee roster of guests including vocalist Jenn Grant.

“Learn to Live Alone” arrives with a video shot by multi-disciplinary artist Jenn Grant, who’s involvement with the album expanded beyond her vocal contribution on “Scars” after she gifted Jim with a video for that song. Her work as both a visual artist and a musician gave her a singular perspective on Jim’s music, and she has gone on to create several videos for the album, bringing her unique visual style to support and highlight the powerful songwriting. Click here to watch the “Learn to Live Alone” video.

As a solo artist and as one of the creative forces in Blue Rodeo, Jim Cuddy has received nearly every accolade Canada can bestow upon a musician including 15 JUNO Awards, and The Order of Canada. Along with his bandmates in Blue Rodeo, Jim has been inducted into the Canadian Music Hall of Fame, received the Governor General Performing Arts Award and a Star on the Walk of Fame. Follow Jim Cuddy on X, Facebook, and YouTube for all the latest.

Tracklist
Learn to Live Alone
You Belong
Anywhere Else But Home
Impossible
All the World Fades Away
Scars
Too Far Gone
Torn
Everyday Angels
Good News
Holding it Down
Say Goodbye

Jim Cuddy 2024 Canadian Tour Dates: 
06/15 Vineland, ON Tawse Winery
06/16 Burlington, ON Sound of Music Festival
06/28 Lake Rosseau, ON – Canada Day Weekend Music Festival
07/01 Hamilton, ON – It’s Your Festival
07/23 Gravenhurst, ON – Peter’s Players Cruise
07/26 Canso, NS – Stan Rogers Folk Festival
08/03 Ben Eoin, NS – The Lakes at Ben Eoin
08/18 Huntsville, ON – Huntsville Festival of the Arts
08/23 Niagara, ON – Jackson Triggs Winery
09/06 Oshawa, ON – Regent Theatre
09/07 Port Credit, ON – Tim Horton’s Southside Shuffle
09/08 Fenelon Falls, ON – Grove Theatre
09/13 Montreal, QC – MTELUS
09/14 Fredericton, NB – Harvest Music Festival
09/15 Moncton, NB – Casino New Brunswick
09/17 Pictou, NS – deCoste Centre
09/18 Pictou, NS – deCoste Centre
09/20 Glace Bay, NS – Savoy Theatre
09/21 Halifax, NS – Rebecca Cohn Theatre
10/04 Kitchener, ON – Centre In the Square
10/05 Guelph, ON – Fixed Gear Brewery
10/06 Barrie, ON – Georgian Theatre
10/26 Winnipeg, MB – Burton Cummings Theatre
10/27 Saskatoon, SK – TCU Place
10/28 Regina, SK – Casino Regina
10/30 Calgary, AB – Jack Singer Auditorium
11/02 Red Deer, AB – Bo’s Bar and Stage
11/04 Lethbridge, AB – Enmax Centre
11/06 Banff, AB – Banff Centre for Arts and Creativity
11/07 Edmonton, AB – Winspear Centre
11/09 Mission, BC – Clarke Theatre
11/10 Kelowna, BC – Kelowna Community Theatre
11/12 Vancouver, BC – Orpheum Theatre
11/13 Victoria, BC – McPherson Playhouse
11/14 Parksville, BC – Knox United Church
11/21 North Bay, ON – Capitol Centre
11/23 Ottawa, ON – National Arts Centre
11/27 Toronto, ON – Massey Hall
11/30 London, ON – London Music Hall
12/01 Brantford, ON – Sanderson Centre

Globally Renowned Punjabi Lyricist Chani Nattan Releases “Facetime”, Debut Release Under 91 North Records

Lyrical virtuoso, Chani Nattan, marks his official signing to 91 North Records with the debut of his bold release “Facetime.” With poetic storytelling and cultural narratives that have captivated his fans and listeners alike, the Punjabi music titan is joined by Inderpal Moga and Miss Pooja on the single, which promises to captivate fans worldwide. “FACETIME” is now available on all streaming platforms here.

Penned alongside frequent collaborators, Inderpal Moga and Skyy (Mohit Kuma Bhardwaj), “Facetime” merges intriguing Punjabi rhythms with nostalgic hip hop soundscapes. With its trance-inducing beat produced by Skyy (Mohit Kuma Bhardwaj), “FACETIME” is a Punjabi hip-hop masterpiece that delves into the relatable squabbles in modern day relationships. Of the track, Nattan says “This song is a duet between two lovers going back-and-forth via FaceTime through their ups and downs. In the end, they are together forever.” Watch the official music video, directed by Basant Creations here.

Chani Nattan is a lyrical virtuoso, whose poetic storytelling and cultural narratives have captivated his fans and listeners alike. His collaborations, while notable for their star-studded lineups, are underscored by his unique lyrical flair, which stands as the heartbeat of each track. Of his many popular singles, “Daku” has been key in propelling him to global recognition as it continues to trend on India’s Spotify charts with 250M views on YouTube and 120M IG Reel Sounds. His songs have become anthems within the Punjabi diaspora and his music crosses cultural boundaries and unites listeners through shared emotions. Outside of working as a renowned writer, who predominantly performs alongside regular collaborator Inderpal Moga, his other collaborators include Sukha, Ikky, AR Paisley, Bobby Shmurda and many more. In addition to the numerous tracks he has penned for international superstar Diljit Dosanjh, such as ‘Umbrella’ which surpassed +5M views on YouTube in its first two weeks, his single Daku not only amassed over 1 Billion global streams, but is is an all time hit single, as one of the most streamed songs on Spotify in India.

Marc Anthony Launches MUEVENSE Radio Exclusively on SiriusXM

SiriusXM announced today that Latin star Marc Anthony has launched MUEVENSE Radio exclusively on SiriusXM starting today, May 1.

MUEVENSE Radio will feature the salsa icon sharing stories and insight on his expansive career. Listeners will be able to explore over three decades of Marc Anthony’s music, from his timeless classics to his new album MUEVENSE. The channel will also feature music from his influences and favorite artists.

Marc Anthony, joined by longtime collaborator Colombian songwriter and producer Julio Reyes Copello, will also be sitting down for a SiriusXM Town Hall special hosted by record producer and collaborator Sergio George, at the SiriusXM Miami studios. Fans will get to ask Marc Anthony questions about his new studio album MUEVENSE, a tribute to diverse musical genres including bachata and ranchera. The Town Hall special will air on MUEVENSE Radio on Friday, May 3 at 2:00 pm ET with multiple rebroadcasts throughout the weekend.

Muevense Radio will air through Friday, May 31 on the SiriusXM app. Additionally, the exclusive channel is available to subscribers in their cars on SiriusXM channel 107 now through Tuesday, May 14.

Eligible customers can get their first three months of SiriusXM for free. Go to siriusxm.com/GetSiriusXM3mos to sign up and experience all that SiriusXM has to offer. See Offer Details.

 

Bruce Cockburn To Be Inducted Into Mariposa Hall of Fame

Photo credit: Bruce Cockburn performing at 1972 Mariposa Folk Festival. Photo by Edwin Gailits.

The Mariposa Folk Foundation will enshrine Bruce Cockburn in its Hall of Fame at this year’s festival, July 5 – 7, at Tudhope Park in Orillia.

“Bruce Cockburn is a courageous and inspiring Canadian artist who first played the festival in 1968 and has graced our stage 8 times over the years,” said Festival president Pam Carter. “We’re honoured to induct him to the Mariposa Hall of Fame this July during his 9th appearance,” added Carter.

“It’s of course an honour,” said Cockburn in reaction to the news. “Mariposa has been at various points a really important part of me being able to get my songs out to people.”

He recalls his first unplanned mainstage appearance at Mariposa: “I was supposed to do an afternoon set – which I did. And Neil Young was on the bill and Neil had to cancel because he had an ear issue or some problem and – all of a sudden – I was on the main stage so I got up and played my songs and people liked it and it went on from there.”

Cockburn and the Mariposa vibe seem to have always dovetailed. While his songs of protest, love, and spiritual quest have moved many Mariposa audiences over the years, in typical Bruce Cockburn fashion, he remains humble in the face of his Hall of Fame induction.

“I actually look forward to being at the festival more than I look forward to getting this. At the same time, it is an honour and I’m very pleased about it,” said Cockburn who, like many patrons, has appreciated opportunities to immerse himself and discover new artists while at the festival: “The famous people were less interesting to me than the people I had never heard of,” he said regarding his multiple appearances at Mariposa.

A special live and pre-recorded tribute to Cockburn will be held on the evening of Sunday, July 7 at Mariposa’s Gordon Lightfoot Mainstage to commemorate the Hall of Fame induction. “You don’t want to miss the special tribute we have planned for Bruce,” said Carter. “It will be an evening to remember.”

The three-day Mariposa Folk Festival (July 5-7 2024, at Tudhope Park, Orillia, ON) features more than ten stages of top folk-roots music, along with presentations of story, dance, and craft. All ticket categories are on sale. Kids 12 & under are admitted free. The festival has special pricing for youth and young adults. Onsite camping is sold out.

Watch The Beatles Perform The Full Concert In Washington D.C. In 1964 From The Original Tapes

Pepe_Java treated fans and music enthusiasts alike by sharing the full performance of The Beatles live at the Washington Coliseum on February 11, 1964. This rare gem was sourced directly from the master tape, offering a pristine glimpse into one of the most iconic moments in music history.

Toronto’s Winterfolk Music Festival Announces First Performers For 2024 Spring Festival

Winterfolk Music Festival is proud to announce its inaugural Spring Edition event taking place on June 8th, 2024 at Toronto’s historic Redwood Theatre, 1300 Gerrard Street E. This special edition of the festival promises to be a celebration of local talent, culture, and community, showcasing the incredible diversity and creativity of Toronto’s music scene.

For more than 20 years, Winterfolk has been a February staple, but they’re now adding a spring edition to the mix. This lively event continues to celebrate folk, roots, blues, and world music. From its inception, Winterfolk has been dedicated to showcasing local talent and fostering a robust mostly local musical community across different generations. Over time, the festival has contributed over $750,000 to its performers, with more than 80% of its revenue directly supporting the artists.

All of the Winterfolk talent featured at the Spring Edition are local GTA artists, highlighting Winterfolk’s commitment to supporting and promoting the vibrant community of musicians, and by showcasing these talented artists, Winterfolk aims to provide a platform for local musicians to share their artistry and connect with music lovers from across the city.

The Redwood Theatre, steeped in history and renowned for its intimate atmosphere, provides the perfect backdrop for this unique musical experience. With its rich acoustics and cozy setting, attendees can immerse themselves in the music and feel a deep connection with the performers.

The Winterfolk Spring Edition will feature a diverse lineup of musicians spanning various genres, from folk and blues to roots and world music.

Main Stage Notable performing artists and times include:

Noon Shawna Caspi
1:00 David Newland
2:00 tbd
3:00 Brian Gladstone
4:00 Lynn Harrison
5:00 Noah Zacharin
6:00 Issak Bonk
7:00 Mid Century Modernes
8:00 Donne Roberts Band
9:00 Gary Kendall Trio
10:00 Toney Springer – Wild T and the Spirit
11:00 Garnetta Cromwell

Winterfolk will also feature workshops and audience interactive sessions, providing a unique opportunity for attendees to engage with the music and artists on a deeper level while supporting their local community.

“We are proud to showcase the incredible talent of our local artists and support the vibrant music community in Toronto,” said Brian Gladstone, Founder of Winterfolk Music Festival. “This event is a celebration of our city’s cultural diversity and artistic excellence, and we look forward to sharing an unforgettable day of music and camaraderie with everyone.”

The folk music world is evolving rapidly, with new styles shaping its landscape. Festivals play a crucial role in highlighting these changes and connecting musicians and fans. It takes active involvement and participation from the music community to create and sustain vibrant festivals that celebrate the diverse sounds of folk, roots, blues, and world music.

Tickets for the Winterfolk Spring Edition are available for purchase online at https://www.winterfolk.com/wristbands/ , with early bird discounts available for a limited time. Don’t miss this opportunity to experience the magic of Winterfolk and for fans to continue to support their local artists.

Ticket Information:

Pre-order online https://www.winterfolk.com/wristbands/

Ticket Prices

$30.00 Until May 20

$35.00 From June 1 – June 7 (If Available)

$40.00 at the door June 8 (If Available)

Service Fees Apply

Volunteers Wanted Apply Now https://www.winterfolk.com/volunteer-now/

For more information and updates, visit or follow Winterfolk Website www.winterfolk.com  on social media on Facebook.

Avalon Stone Gets Real About Mental Health With Rock Anthem “Drag Me”

And now, some hard-earned wisdom from Avalon Stone: Personal growth is a bitch. Sometimes, you even have to be dragged into it.

The emergent rock sensation shares that message with a forceful authenticity that belies her 20 years on her third and latest single, “Drag Me.” In a three-minute confessional that’s harrowing yet positively habit-forming, Stone struggles to escape the darkest pits of her own mind—and to admit she may need to be carried out of there on somebody’s back.

I’ve gotta get up off of my knees
Feeling so surrounded in my doubt
The ghost of pressure makes it hard to breathe
Only I could drown while in a drought
You’ll have to drag me
You’ll have to drag me
Oh God, I wish there was another way

It’s a classic case of an artist’s natural eloquence as a writer being hoisted even further aloft by her innate talent as a performer. When that imploring chorus hits, Stone’s world-class, Fiona-Apple-on-steroids voice leans on the melody’s dramatic minor thirds like a car horn warning of an impending crash, playing against a descending guitar-and-bass riff, thanks to Caleb Bourgeois and Donovan McKinley, that tumbles downward through the blues scale with the literal gravity of a million dreams hurtling straight toward the floor.

As profoundly listenable as it is emotionally raw, “Drag Me” is destined to be taken to heart by anyone who knows the realities of mental exhaustion and the other pitfalls on the long and arduous road to emotional wellness. It just might be the new national anthem for a legion of listeners who feel pushed to their limits and realize they need to get help, loathe though they may be to accept it.

And Stone knows whereof she sings. Already a veteran of the band scene in her native Kitchener-Waterloo by her late teens, she made the daring decision to forgo a university education to pursue a full-time career as a solo artist. Combined with many other challenges brought on by the pandemic, what resulted was a bout of deep uncertainty and stagnation, compounded by intense social anxiety and imposter syndrome. It all left her feeling creatively paralyzed and unable to move forward.

The turning point came when her mother and manager told her daughter she couldn’t and wouldn’t “drag” her, that following her dreams would only begin when she was ready. She wrote “Drag Me”, and her next single “Shaking Me Up”, that night. Reflecting on the inspiration behind the song, Avalon shares, “Writing ‘Drag Me’ was a turning point for me. It came from a place of real frustration and despair, feeling chained by my own fears. But it also marked the moment I decided to get help and take control of my journey, no matter how hard it seemed.”

Following Stone’s lived-in blueprint, each track she has released so far for her upcoming album describes an in-between state, or a feeling of being “Chained” within a moment of personal tribulation. She previewed the motif on two previous singles: “Forget You,” a deceptively defiant-sounding portrait of someone hamstrung by a toxic relationship; and “Harder,” a mournful acknowledgment of the crippling effect depression can have while coming of age. Taken together, these three singles will combine with the other songs on Chained to form a compelling, emotionally resonant narrative arc that cycles through pain, resilience, and the pursuit of true freedom. A bracingly mature, profoundly introspective piece of rock songcraft, the record doesn’t flinch an inch in exploring the underlying themes of inner darkness and hoped-for liberation its creator knows all too well.

The blood, sweat and tears Stone put into the project are already paying off in spades. “Forget You,” her recorded debut, is an international hit that’s logged more than 90,000 streams. What’s more, writing the full album (and part of the next one) has been great for her personal development. Writing “Drag Me” not only helped her breakthrough her creative block, but also led her to enroll in a Dialectical Behavior Therapy (DBT) program to focus intensely on her mental health and build a foundation for the challenging road of following musical dreams. Now she’s using her experiences as both inspiration and a grounding force in her career, presenting herself as a kind of creative avatar for the resilience a person needs to pursue their passions despite all the obstacles the world throws in their way.

And in a true sign that she’s going to be an industry force to be reckoned with, Stone has already shown a communal mindedness some artists take decades to develop. While she was still in the process of

getting her own act together, she founded the nonprofit Music For Mental Health Canada, which raises awareness, fosters community support, and generates funds for mental-health causes. To date, MFMHC has raised over $7000 for related charities. This year, the organization will put on two live shows in four markets: Rock-Her Road Fest, a festival of female- and female-presenting musicians; and the 2024 edition of Rock The Halls, an annual platform for local musicians to perform originals and custom arrangements of holiday songs.

Have your calendar and a big red pen ready for when those dates drop. You’re going to want to be there—even if you have to drag yourself.
“Drag Me” is now available across all streaming platforms, highlighting her unique ability to blend intense emotion with powerful rock dynamics. With it, Avalon continues to build her reputation as a formidable force in the alt-rock world. Fans and new listeners alike can expect a year of compelling music and deep, resonant stories from Avalon Stone, as she prepares to release more from her highly anticipated album.

Teen Guitarist And Rocker Nikhil Bagga Releases New Single “Never Meant It”

Even a 15-year-old guitar god-in-waiting occasionally has to deal with normal, everyday high-school angst. For Nikhil Bagga on his new single, “Never Meant It,” that means having to sit home with his trusty axe while everybody else is out having a good time.

I’ve been staying at home
And I’ve been checking my phone
But I see nothing
I’ve been laying in bed
Drowning with thoughts in my head
And you can’t save me
You don’t invite me to the party but you play my song
I know I should be happy but I feel so wrong
Hey
While everyone is having fun and shooting for the stars
I’m just a kid who’s strumming his guitar
Hey

“The song was inspired by a time when I saw a bunch of my friends having fun at a party online and I wasn’t invited,” Bagga explains, matter-of-factly. “Even though they didn’t mean to hurt me, it did.”

Yet somehow, this fretboard prodigy who has already played “The Star-Spangled Banner” at several major sporting events resisted the temptation to take them all out in a blaze of fretboard pyrotechnics. Instead, “Never Meant It” airs its grievances via chugging, percussive rhythm guitar and chord slashes that mesh perfectly with the outcast vibe of the lyrics—and Bagga’s raspy-yet-cherubic vocals—to create an aural effect that’s pure ’90s grunge. Which is not entirely inappropriate for a Seattle kid who’s already made quite a name for himself in his adoptive home of the Emerald City since relocating from his native Canada.

The throwback vibes notwithstanding, Bagga’s target audience is teenagers just like him: ones who are passionate about music, and particularly those who gravitate towards the gritty authenticity of rock ‘n roll. As the new single so ably demonstrates, his music is awash in the earnestness and frustration of being young and searching for meaning in a world that often feels chaotic and uncertain.

“Never Meant It” was recorded at London Bridge Studios with producer Eric Lilavois (Ayron Jones, Saint Motel, Island Apollo), whom Bagga describes as a vital collaborator on more than one front. “We orchestrated the whole thing and really made it come to life,” he enthuses. Accompanying him on the record are drummer Ben Smith and bassist Andy Stoller, the former rhythm section of the legendary Heart. And thus one generation of Seattle royalty meets the next.

Rites of passage are second nature by now to Bagga, who learned guitar at age 9 by playing along to records by AC/DC, Ed Sheeran, Nirvana and Queen. By his 10th birthday, he was making his public debut, busking on Pacific Beach in San Diego. When the pandemic hit, he kept himself in the public eye by sharing a song a day online, attracting an ever-growing legion of fans with his takes on pop and rock classics. Before long, his repertoire had swollen to 350 songs.

The next step in his musical evolution saw him moving from covers to originals—the better to document his daily reality in song. He collected the cream of the crop on his debut full-length album, Leap of Faith, which he recorded at London Bridge with Lilavois and released in the spring of 2022. Glide called the record a love letter to “thick guitar tones and the ’90s punchy alt-rock of Teenage Fanclub and Matthew Sweet.”

In the wake of his emergence as an original act, he’s made more than 40 appearances at marquee Seattle venues like the Crocodile, Vera Project and Pike Place Market. He even took a road trip to perform at the famed Bluebird Café in Nashville. Bagga has also appeared on Voice of America and made numerous television appearances in Toronto and Seattle.

And then there’s that high-profile cottage industry he’s forged for himself as pregame entertainment. Bagga has become a familiar face at Seattle’s professional sports stadiums, having played the national anthem multiple times for the Seattle Mariners (MLB) and the Seattle Kraken (NHL). He even busted out a rare electric-guitar version of “O Canada” for the visiting Toronto Maple Leafs.

In a true sign of multigenerational solidarity, he shared the bill with Mike McCready of Pearl Jam, Dave Matthews, Allen Stone, and an all-star cast of fellow players at the SMASH “Songs of Hope” concert (a benefit devised to provide affordable healthcare for musicians). Other worthy causes Bagga has lent his talents to include the Big Table Benefit (supporting restaurant workers impacted by COVID) and Champions of Change, an annual basketball game at Climate Pledge Arena that raises funds for underserved communities.

Bagga’s goal going forward is to continue to fuse the diverse influences of Seattle’s musical landscape —the electrifying riffs of Jimi Hendrix, the raw authenticity of Kurt Cobain and the soulful melodies of Pearl Jam—into a singular, powerful voice. He has a new EP coming soon that’ll take that agenda to the next level.

The Wailin’ Jennys Co-Founder RUTH MOODY Releases “The Spell of the Lilac Bloom” Featuring Joey Landreth From Her Wanderer Album

It’s the mark of a great artist when even one of her pledges of undying devotion has more going on than meets the eye. For proof, cop a listen to “The Spell of the Lilac Bloom,” the romantically straightforward — or is it? – latest single from Ruth Moody’s new album, Wanderer.

Singing in the gorgeous soprano The Huffington Post says could be “the prettiest voice in all of North Americana these days,” the Winnipeg-raised folkster lays out a plan of the heart that rings hopeful and forthright:

‘Cause I could love you for good
I could love you for always
I could love you the rest of my nights and the rest of my days
I could sing it like the mourning dove
I could watch you like the stars above
I could hold you with all that I’m made of

All signs point to a traditional romance, one our narrator envisions progressing from courtship to the altar. The verses abound with references to “sway(ing) in your arms” at “the old dance hall” and forgoing the traditional “wearing (of) white” to instead “do it our way if that’s alright.” But as Moody explains, the reality behind the lyrics is a bit more nuanced and complex.

“I wrote this song while I was living in Portland Oregon and had recently found out that I was pregnant with my son,” she reveals. “I was full of wonder and excitement, but also coming to terms with the fact that life was about to change forever. It was spring and the lilacs were in bloom; that scent would put me in a dream when I’d go out walking. One day, I went out into the rain, and the words to this song came into my head. I went home and put it to banjo.”

Appropriately, it’s only thanks to her real-life romantic relationship that the number got recorded in the form it was destined to take – as a duet with Joey Landreth of Winnipeg roots-rock luminaries The Bros. Landreth.

“I played the song for my partner, and he immediately heard it as a duet,” Moody recalls. “I was thrilled when I asked Joey Landreth to play and sing on this while I was in the studio, and he said “‘Yes!’”

It was the best of calls all the way around. Not only do their alternating lead lines make them the perfect vocal foils for each other, but Landreth lays down some atmospheric resonator guitar that beautifully enhances Moody’s graceful banjo.

The song is a charming and delicate highlight of Wanderer, which chronicles the life journey Moody has been on since her last album, These Wilder Things, dropped in 2013. That pregnancy led to an extended hiatus in which she chose to focus on her roles as a mother and life partner. When she was ready to record again, she had 10 new songs bursting with newfound wisdom and ready to be tracked with co-producer Dan Knobler at Sound Emporium in Nashville (where Winnipeg native Moody spends a good deal of her time these days).

It’s all a long way from Moody’s childhood on a goat farm in Manitoba. Then again, she’s never been one to shy away from growth and change. By her 20s, she was on the Billboard charts with the folk trio she had co-founded, The Wailin’ Jennys. (They’re still going strong after 22 years.) Between that and the parallel solo career she began in 2010, she’s been the proud recipient of two Juno Awards and six nominations —and found time to collaborate regularly with the legendary Mark Knopfler, both on record and as a member of his live band.

The combination of that gig, The Wailin’ Jennys’ activity and her work as a solo act has allowed Moody to tour extensively, appearing at some of the most prestigious venues on the planet.

With Wanderer out, she’s cementing her status as a live draw with a tour of top listening rooms in the U.S. Dates booked so far are as follows:
May 21: Rams Head, Annapolis, MD
May 22: World Café Live, Philadelphia, PA
May 23: The Birchmere, Alexandria, VA
May 25: Joe’s Pub, New York City
May 26: State Theatre, State College, PA
May 28: SPACE, Evanston, IL
May 29: Vivarium, Milwaukee, WI
May 30: Ludlow Garage, Cincinnati, OH
May 31: Musicians Corner, Nashville, TN
July 11-14: Winnipeg Folk Festival, Winnipeg, MB