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TECNO Unveils PHANTOM V Flip2 5G – Iconic Aesthetic Meets Innovative AI in a Futuristic Flip Phone

Innovative technology brand TECNO today unveiled its new AI-enhanced, second-generation flip smartphone, PHANTOM V Flip2 5G. A remarkable fusion of on-trend aesthetic design and powerful technologies, it brings stylish individuals a fun, fashionable and functional flip phone experience that makes every day iconic.

Bringing pocket-sized ease and elegance to daily life, PHANTOM V Flip2 5G is freshly equipped with TECNO’s brand-new TECNO AI suite of AI functions. The suite features an upgraded Gemini-integrated Ella AI Assistant, AI Artboard, AI Writing and much more. It also upgrades the flip experience with a stunning infinity pool-inspired ThruPool cover screen, a flagship imaging system, an ultra-flat flagship main screen and a long-lasting 4720mAh Super Battery with 70W Ultra Charge.

TECNO AI is a Masterpiece of Creativity

Despite its tiny size, PHANTOM V Flip2 5G is packed with innovative AI functions that deliver a massive creativity boost to content creators and fashion-forward individuals. TECNO AI is a new suite of AI functions that boost creativity, convenience and fun, helping every user stand out on socials with their creativity unlocked.

Whether scrolling social media, managing work projects, or organizing a party with friends, TECNO AI’s Gemini-integrated Ella AI Assistant is always on hand to help. Ella offers online search capabilities and Smart Q&A to give intelligent answers based on real-time information, responding to questions fluently. In addition, users can interact more intelligently with over 400 system functions with Ella, from setting wallpapers to switching the system language. PHANTOM V Flip2 5G also features AI Text Summary and face to face AI Translation. Meanwhile, AI Writing functions, such as text summary, text generation, proofreading and rewriting capabilities also save users’ valuable time.

Combining the limitless human imagination with the power of AI for mind-blowing results, TECNO AI’s creative tools allow users new ways to express themselves. With AI Artboard and AI WallPaper, anyone can create an artistic masterpiece, as AI turns users’ simple scribbled sketches into incredible works of art, while Magic AI Eraser allows users to rescue their photos by removing clutter or passersby, and One Click Cutout lets users automatically recognizes and extract subjects with a long press, enabling quick and effortless image sharing.

Picture-Perfect ThruPool Cover Screen

An icon of sleek and flowing design, PHANTOM V Flip2 5G’s ThruPool Cover Screen is a stylish creation inspired by infinity pools. The cover features a 3.64″ screen that is perfectly integrated with the slightly curved main body, while the suspended camera lens is immersed in the pixels that beautifully flow across the display.

PHANTOM V Flip2 5G reimagines everyday uses of the cover screen, supporting over 2000 apps to make life easy for users who often won’t even need to open up the main screen. The screen is majorly upgraded compared to its predecessor, and is both visually stunning and supremely functional. The screen is larger and more regular in shape to make it natural to use, while its 413PPI display is delicate and dynamic.

While the device’s main screen offers an immersive flagship candy bar phone experience, the cover screen features a new design to make it more even functional without the need for card-style screen operations. Unlike traditional card-style design, PHANTOM V Flip2 5G’s desktop application center allows users to complete more operations on the external screen without inefficient sliding. Users can set up shortcut icons for instant access to useful features like step count and weather. The screen also supports a full keyboard display for easy dialing and typing, including quick replies.

Users can also bring more character to their smartphone interactions with customizable displays and adorable interactive pets. The cover screen can be personalized with a range of styles, from magazine to graffiti or contrast. There are also five new animal additions to Outer Screen Cute Pet 2.0, bringing even more cuteness to the display. Users can stroke their pet to engage in cute interactions. For game lovers, the screen offers a host of mini-games such as Cute Pet Jump, 2048 Landmark Edition, Cute Pet Elimination Music, Sudoku, and more, so users can have fun without even opening the main screen.

Flagship Imaging Elevated by FreeCam

Despite being perfectly pocket-sized, PHANTOM V Flip2 5G delivers a flagship candy bar smartphone level camera system, with a 50MP main camera, 50MP ultra-wide angle camera, and front 32MP camera, while its flip form unfolds new shooting perspectives.

With its foldable design, PHANTOM V Flip2 5G flips standard shooting on its head for a more creative imaging experience. Capable of hovering at any angle from 30-150°, users can explore new perspectives with FreeCam shooting. FreeCam Selfie, FreeCam Group Selfie and FreeCam Video all let users make the most of the folding design to capture exciting hands-free shots. Hovering the phone also lets users shoot incredible FreeCam Timelapse and FreeCam Long Exposure shots without the need for a tripod.

Besides FreeCam, the foldable dual screen design allows even more unexpected shooting methods. With Ultra Selfie, users can shoot highly detailed, ultra wide-angle selfies without unfolding the device, using the device’s flagship-level rear cameras. With Cover Screen Preview, the shooting screen is displayed on both the main screen and the cover screen so the subject of the shot knows exactly how the shot will look in real-time. Or with Retro DV Mode, users can feel the classic video camera vibes with the device hovered, creating atmospheric shots with built-in templates and filters.

Ultra-flat Flagship 120Hz Main Screen

As well as its iconic ThruPool cover screen, PHANTOM V Flip2 5G also features an immaculate ultra-flat 6.9″ flagship main screen to bring users an immersive viewing experience.  The 120Hz LTPO self-adaptive refresh rate display offers seamless and dynamic screen interactions. The AMOLED FHD+ display with 100% P3 color gamut delivers a rich viewing experience, while 2160Hz high-level PWM dimming controls brightness to reduce the impact of usage on the eyes.

Even with regular folding and unfolding, the main screen’s crease line is kept to a minimum thanks, in part, to the device’s double helix star track water drop hinge. Constructed using aerospace-grade super strength steel, the hinge ensures a tight fit when opened and closed, while providing a lifetime of at least 400,000 normal temperature folds, 150,000 high temperature folds and 100,000 low temperature folds.

Fast Charge, Big Battery

PHANTOM V Flip2 5G’s lets users chill all day without worrying about charging, boasting one of the largest battery capacity and fastest charging speeds in its category. A powerful 4720mAh Super Battery makes it a reliable companion for all-day activities. Meanwhile, 70W Ultra Charge achieves 50% charge in just 15 minutes and a full charge in 43 minutes. This combination of a large battery capacity and rapid charging technology guarantees uninterrupted usage and superior convenience, making PHANTOM V Flip2 5G the perfect flip companion for hours and hours on the go.

Combining an iconic aesthetic and innovative AI, TECNO’s new PHANTOM V Flip2 5G is a futuristic flip phone that brings forward-thinking individuals an amazing creative boost. Through advanced technologies and eye-catching design, it promises to take everyday experiences to a new level of pocket-sized style and fun.

Zach McPhee Crowned Champion of 2024 SiriusXM Top of the Country Competition

SiriusXM Canada, in partnership with the Canadian Country Music Association ® (CCMA®), kicked off Country Music Week 2024 by announcing Zach McPhee of Vernon, British Columbia, the champion of the 2024 SiriusXM Top of the Country competition. Fans across the nation were treated to an exciting live broadcast of the competition’s grand Finale on Top of the Country Radio (Ch. 171), giving Canadians a front row seat to the epic conclusion.

Live from Edmonton, AB, this year’s Finale was a night to remember. The finalists performed for a live audience plus a panel of judges and industry professionals, including headliner and Canadian country music star Mackenzie Porter, who took the stage to wrap up the event in style. The night’s highlight came with the announcement of Zach McPhee as the grand winner, earning the title of the 2024 SiriusXM Top of the Country champion and the $25,000 grand prize.

“This journey has been absolutely unbelievable, and I’m so grateful to everyone who supported me along the way,” shared Zach after being crowned winner. “Winning the SiriusXM Top of the Country competition is a dream come true, and I’m thrilled to be able to share my music with more fans across the country. Thank you to SiriusXM Canada, the Canadian Country Music Association, and all who made this possible! I am so grateful for you and excited for what’s to come.”

The 2024 competition was fiercer than ever, kicking off with a nationwide callout for talent earlier this year, followed by an intense round of semi-finals and a public vote to narrow it down to the top three artists. Along the way, the finalists gained access to unique mentorship opportunities with the chance to participate in a songwriting bootcamp in Nashville, as well as showcasing their talents on some of Canada’s biggest stages, including at Lasso Montréal in August. The thrilling Finale saw Zach McPhee face stiff competition from talented runners-up Trudy and Robert Adam, who were both awarded a $10,000 prize.

“Championing artists and supporting their growth is at the core of SiriusXM values, and this competition is the pinnacle of our efforts in country music in Canada,” explained Michelle Mearns, Vice President of Programming and Operations at SiriusXM Canada. “This sixth annual competition has raised the bar with remarkable talent from across the country and is a testament to Canada’s vibrant country music scene. We are beyond proud of Zach McPhee, and we cannot wait to hear where Zach’s music takes us from here.”

“The SiriusXM Top of the Country competition is an incredible opportunity for emerging artists to gain invaluable exposure, meet and learn from experts in the industry, build and grow their fanbase, and more,” said Amy Jeninga, President, CCMA. “We are thrilled with the spectacular performances we’ve seen this year and grateful to SiriusXM Canada for their unwavering support of the country music community, as we continue to work together to foster and develop home-grown talent.”

SiriusXM Top of the Country, in partnership with the CCMA, is part of SiriusXM’s ongoing tradition of promoting and elevating the best emerging Canadian music talent. Through its significant financial contributions and North American-wide reach, SiriusXM offers a leading platform for Canadian artists.

Keeping a Band Together is Hard—Whether You’re Indie or Famous

If you’ve ever tried to keep a band together, you know it’s no small feat. Being in a band is like having a second family—sometimes even closer. You’ve got to balance creative differences, financial struggles, and life changes, all while trying to make music that resonates. And let’s be honest—whether you’re an indie band grinding it out in local clubs or a famous group headlining arenas, keeping the magic alive is HARD!

Think about it. Bands like Oasis, The Police, and The Beatles were global superstars, yet their interpersonal tensions were legendary. Fame doesn’t smooth out the edges. In fact, it can make those edges razor-sharp. But even on the indie level, where you’re often doing everything yourself—booking shows, managing social media, designing merch—those stresses can pile up fast. And without a massive paycheck to soften the blow (even if you split all the royalties four ways like U2 does), it’s easy to understand why bands fall apart.

When you’re an indie band, there’s no tour bus, no fancy hotels, no personal assistants. You’re likely driving from city to city in an old van that constantly threatens to break down. The gigs? They can be hit or miss. One night you’re playing to a packed house where everyone’s dancing, and the next you’re at a bar with five people, including the bartender. It’s emotionally exhausting. But it’s also thrilling—those small victories are what keep you going.

But keeping everyone motivated is tough. Band members have bills to pay, jobs to juggle, and sometimes families to take care of. And the financial strain? It’s real. Indie bands often reinvest whatever small amount they make back into the band—on gas, gear, recording time. Over time, that grind can take its toll.

So many band have talked openly about the challenges of staying together while being an indie band. Balancing their personal lives with the rigors of touring, recording, and staying creatively fresh isn’t easy. Even with a strong fanbase and critical acclaim, they’ve had to work hard to make sure they don’t burn out. That’s one of the big reasons why The Rolling Stones have stayed together for so long – they’ve taken long breaks between their albums and shorten their tours each time.

You’d think that when a band hits the big time, everything would get easier, right? Wrong! The stakes just get higher, and the cracks in the foundation get harder to ignore. Success brings money, yes, but also ego clashes, media pressure, and often, different visions for the future.

Look at The Beatles. At the height of their fame, they were unstoppable musically—but their relationships were deteriorating behind the scenes. Creative tensions and personal differences eventually led to their breakup, even though they were selling millions of albums.

Then there’s Oasis. The Gallagher brothers were constantly at each other’s throats, and while that sibling rivalry made for some incredible music, it ultimately tore the band apart. When you’re famous, the public’s eye can make those personal conflicts feel even more intense.

Fleetwood Mac is the perfect example of a band that has gone through it all—lineup changes, infighting, and personal dramas. Despite this, they’ve managed to reunite and keep performing, but not without plenty of bumps along the way. The tension within the band during the recording of Rumours is legendary, with members breaking up, but still managing to channel that pain into one of the best-selling albums of all time.

So why do it? Why fight to keep a band together? Because there’s nothing like it. When it works, there’s a special kind of magic that happens when a group of people comes together to create music. Those moments on stage where everything clicks, when the crowd is with you and the music is flowing—that’s what makes it all worth it.

And that’s true whether you’re indie or famous.

Maximizing Dental Marketing: Video Content and Direct Mail Strategies

By Mitch Rice

 In an industry where standing out is crucial, lets  explore the power of video content and direct mail strategies to maximize your reach and engagement. Are you struggling to connect with your target audience?

That’s why this blog post to guide you through the intricacies of creating compelling video content, from practice overview videos to interviews that showcase your personality. 

This blog post show you how to integrate these mediums for maximum impact, and how to track and evaluate your campaigns for continuous improvement. So, whether you’re a seasoned dental marketer or just starting out, this blog is your go-to resource for all things dental marketing. Let’s get started!

The Power of Video Marketing in Dental Practice

In the ever-evolving world of dental marketing, video content has emerged as a powerful tool to engage and educate potential patients. It’s not just about showcasing your practice or procedures, but about creating a connection with your audience. Video marketing allows you to tell your story, showcase your personality, and build trust with potential patients in a way that text and images simply can’t.

Whether it’s a practice overview video, an interview with the dentist, or an educational piece, each type of video serves a unique purpose in your marketing campaign. The key is to create high-quality content that resonates with your audience and encourages them to take action.

Types of Video Content for Dental Marketing

Practice Overview Videos: These are short clips that provide a comprehensive view of your dental practice. They introduce your staff, explain the services you offer, and give a virtual tour of your clinic.

3-D Procedure Videos: These videos are designed to educate patients about various dental procedures. They take viewers through the entire treatment process, helping to alleviate dental anxiety by setting clear expectations.

Testimonial Videos: These are powerful tools for digital word-of-mouth referrals. Happy patients share their experiences, encouraging others to book an appointment.

Before and After Videos: More detailed and trustworthy than images, these videos showcase the results of different dental procedures.

Promotional Videos: Short and to-the-point, these videos announce promotions or exciting news about your practice.

Educational Videos: Led by your hygienists, these videos refresh patients on best hygiene practices, proper brushing and flossing techniques, and new dental products.

Interview Videos: These “get to know the dentist” videos help you connect with potential patients by showcasing your personality and knowledge.

Humorous Videos: Light-hearted and fun, these videos show the quirky side of your staff, making your practice more welcoming.

Maximizing Your Video Marketing Campaign

Maximizing your video marketing campaign is not just about creating excellent videos, it’s about strategically placing them where they can have the most impact. This involves a deep understanding of your target audience and the platforms they frequent.

For instance, your dental practice’s website is an ideal place to host your videos. A well-crafted video on your landing page can significantly boost conversion rates, making people more likely to contact you. Social media platforms like Facebook and Instagram also offer immense potential for video marketing. Videos on Facebook have been shown to have a 135 percent greater organic reach than photos, while Instagram’s hashtag feature can help your videos reach a wider audience.

Technical Aspects to Remember in Video Marketing

In the realm of dental marketing, creating an excellent video is just the beginning. To maximize your video marketing campaign, it’s crucial to pay attention to the technical aspects that can significantly boost your online visibility. Here are some key elements to consider:

Title: The title of your video should be engaging and include relevant keywords. This not only grabs the viewer’s attention but also helps in improving your video’s search engine ranking.

Thumbnail: An eye-catching thumbnail can significantly increase the click-through rate of your video. Make sure it’s visually appealing and accurately represents the content of your video.

End Screen: Utilize the end screen to guide your viewers to more of your content or to a call-to-action. This can help in increasing viewer engagement and retention.

These technical aspects can be complex if you’re not well-versed in online marketing. It might be beneficial to collaborate with a marketing company to ensure these elements are effectively handled. This way, you can focus on creating high-quality video content that showcases your personality and expertise, and leave the technicalities to the experts.

The Value of Direct Mail in Dental Marketing

In the ever-evolving world of dental marketing, direct mail has proven to be a resilient and effective strategy. It offers a unique blend of personal touch and targeted reach, making it a valuable tool in a dentist’s marketing arsenal.

Direct mail campaigns can help dental practices connect with potential patients on a more personal level, fostering trust and increasing the chances of conversion. This section will delve into the value of direct mail in dental marketing, exploring its benefits and how it can be leveraged for maximum impact.

Understanding the Value of Direct Mail

In the realm of dental marketing, direct mail holds a unique and potent position. Unlike other mass advertising mediums, direct mail has the advantage of relatively undivided attention. It’s a one-on-one conversation with potential patients, delivered straight to their homes. This personal touch is what sets direct mail apart and gives it its value.

The effectiveness of direct mail is not just anecdotal. Studies have shown that direct mail campaigns have a high response rate, with an average of 9% for current customers and 5% for prospects. This high engagement level translates into a return on investment (ROI) of up to 43%, making direct mail a worthy investment in your dental marketing strategy.

However, the true value of direct mail lies in its ability to target specific audiences. With the right mailing list, your dental direct mail campaign can reach the right people at the right time, increasing the chances of conversion. Whether you’re targeting elderly individuals with disposable income or fee-for-service paying patients, direct mail allows you to tailor your message to your audience’s specific needs and desires.

Steps to a Successful Dental Direct Mail Campaign

Define Your Campaign Goals: Start by identifying what you want to achieve with your direct mail campaign. Are you aiming to attract new patients, increase patient visits, or promote new services? Having clear objectives will guide the creation of your campaign.

Identify Your Target Audience: Determine who you want to reach with your direct mail. Consider factors such as age group, gender, and location. This will help you tailor your message and offer to suit your audience’s needs.

Decide on a Call to Action (CTA): Your CTA could be an invitation to book an appointment, sign up for a marketing event, or take advantage of a special offer. Ensure your CTA is bold and easy to understand.

Design Your Direct Mail Piece: Once you’ve identified your target audience and CTA, it’s time to design your mailer. Be creative and ensure the design reflects your dental business’s character. Consider testing different versions to see which one resonates best with your audience.

Send Your Direct Mail: Finally, it’s time to send out your direct mail. This step can significantly increase awareness of your business and attract new customers.

By following these steps, you can ensure your dental direct mail campaign is successful and achieves your marketing goals.

Designing an Effective Dental Mailer

Designing an effective dental mailer is a crucial step in your direct mail marketing campaign. Here are some key elements to consider:

Color and Graphic Selection: Choose colors that not only attract attention but also align with your dental office’s branding. Use professional images that resonate with your target audience.

Copywriting: The content of your mailer should be compelling and easy to understand. Make sure your call to action (CTA) is clear and prompts the reader to take the desired action.

Personalization: Personalize your mailers with the recipient’s name or other relevant information. This can increase the response rate and make your mailer stand out.

Mailer Type: The type of mailer you choose (envelope, postcard, brochure, etc.) can significantly impact its effectiveness. An oversized self-mailer, for instance, has been found to yield the highest response rate in the dental industry.

The goal of your dental direct mail is to grab the recipient’s attention and prompt them to take action. Therefore, investing in professional design and copywriting services can significantly enhance the effectiveness of your mailer and ultimately, the success of your direct mail marketing campaign.

Combining Video Marketing and Direct Mail for Maximum Impact

In the ever-evolving landscape of dental marketing, finding innovative ways to reach your target audience is crucial. One such approach is the fusion of video marketing and direct mail. This combination not only amplifies your marketing campaign but also provides a unique, multi-sensory experience for your potential clients.

By integrating high-quality video content into your dental direct mail strategy, you can effectively capture the attention of your mailing list, increasing the response rate and overall value of your direct mail marketing. This strategy can be a game-changer, setting your dental practice apart from the competition.

Integrating Video Content into Your Direct Mail Strategy

The first step in this integration process is to create high-quality video content that resonates with your target audience. This could be anything from a behind-the-scenes tour of your dental practice to patient testimonials or educational content about dental health.

The key to a successful integration of video marketing and direct mail lies in understanding your audience and delivering content that they find valuable and engaging.

Here’s a step-by-step guide to integrating video marketing with direct mail:

1. Define Your Goals and Audience

  • Clarify what you want to achieve with your campaign, such as increasing new patient appointments or raising awareness about a new service.
  • Segment your audience based on demographics, interests, and past interactions to tailor your message effectively.

2. Create High-Quality Video Content

  • Develop a content plan with a script and storyboard. Decide on the type of video that will resonate with your audience, such as a practice tour, patient testimonials, or educational content.
  • Ensure professional production quality with clear visuals and audio by using high-quality equipment and techniques.

3. Choose the Right Video Format for Direct Mail

  • Decide on the format of your direct mail, such as video postcards with QR codes or NFC chips, video brochures with built-in screens, or video mailers with integrated screens.
  • Design the mailer to be visually appealing and include clear instructions for accessing the video.

4. Design Compelling Direct Mail Pieces

  • Create a visually appealing layout that aligns with your practice’s branding. Include straightforward instructions on how to access the video content.
  • Use a strong call-to-action to encourage recipients to engage with the video, such as “Scan now to learn more about our new services and get an exclusive offer.”

5. Personalize Your Mailers

  • Use data from your CRM or mailing list to personalize the mailer, including the recipient’s name and tailoring the video content to their specific needs or interests.
  • Consider including a personalized offer or discount based on the recipient’s history or potential needs.

6. Integrate with Other Marketing Channels

  • Ensure that the message in your video and direct mail aligns with your other marketing efforts. Update your website’s landing pages to match the campaign message.
  • Promote the campaign on social media and through email marketing to reinforce the message.

7. Track and Analyze Performance

  • Monitor key metrics such as QR code or NFC scan rates, video view counts, and response rates.
  • Use analytics tools to gather data, evaluate the success of your campaign, and identify areas for improvement.

8. Follow Up

  • Reach out to recipients who engaged with your direct mail piece. Send follow-up emails with additional information or thank-you notes.
  • Consider making phone calls to answer any questions or sending a second piece of direct mail with a new offer or reminder.

By following these steps, you can effectively combine video marketing with direct mail to create a powerful and engaging marketing campaign for your dental practice.

 

Conclusion: Maximizing Dental Marketing through Video Content and Direct Mail

In conclusion, maximizing dental marketing through video content and direct mail is a strategic approach that can yield significant results. Video marketing allows you to showcase your practice in a dynamic and engaging way, while direct mail provides a tangible connection with your target audience.

Ready to increase your dental direct mail marketing engagement? Partner with Cactus Mailing to combine the power of video content and direct mail. Our team can help you craft impactful campaigns that increase visibility, enhance your reputation, and drive practice growth. Contact us today for a free consultation to explore how these strategies can be tailored to meet your unique needs and objectives. Transform your marketing efforts and make a lasting impression on your patients with expert support from Cactus Mailing!

 

Evolution and Impact of Thermal Printers: A Comprehensive Guide

By Mitch Rice

In a world where speed, efficiency, and cost-effectiveness are key factors for success, thermal printers have revolutionized the way we approach printing tasks. From shipping labels and receipts to barcode printing and more, thermal printers have found their place in various industries and everyday applications. This article explores the importance, uses, and growing influence of thermal printers and thermal sticker printers, highlighting why they are becoming indispensable tools for businesses and individuals alike.

What Are Thermal Printers?

A thermal printer is a device that uses heat to transfer images or text onto a specific material, such as paper or adhesive-backed labels. Unlike traditional inkjet or laser printers, thermal printers do not require ink or toner cartridges. Instead, they rely on heat-sensitive paper or ribbons, making the process more cost-efficient and easier to maintain.

There are two main types of thermal printing technologies:

  1. Direct Thermal Printing: This method uses heat directly applied to specially treated paper, which darkens to create text or images. It’s ideal for short-term printing, such as receipts or shipping labels.
  2. Thermal Transfer Printing: This method uses a heated ribbon to transfer ink onto various surfaces, providing more durable and long-lasting prints. It is commonly used for barcode labels and product packaging.

Why Thermal Printers Are So Important

Thermal printers offer a range of advantages that make them an essential tool in many industries. Here’s why thermal printers are so important:

1. Cost Efficiency

One of the standout benefits of thermal printers is their cost-effectiveness. Traditional inkjet or laser printers require regular replacements of ink or toner cartridges, which can add up over time. In contrast, thermal printers eliminate the need for ink, relying solely on thermal paper or ribbons. This reduces the cost per print and minimizes the frequency of maintenance, making thermal printers an economical choice for businesses that require high-volume printing.

2. Low Maintenance

With fewer moving parts and no need for ink or toner, thermal printers are generally low-maintenance devices. This makes them ideal for environments where consistent printing is required, such as retail stores, warehouses, or hospitals. Their simplicity in design reduces the chances of mechanical failure, ensuring longer operational life and fewer disruptions in daily tasks.

3. Speed and Productivity

Thermal printers are renowned for their fast printing speeds. Whether it’s printing a barcode, shipping label, or receipt, thermal printers deliver results quickly and efficiently. This boost in productivity is particularly beneficial for industries such as logistics, retail, and healthcare, where every second counts. The speed at which thermal printers operate ensures that tasks like labeling products or processing payments can be completed without delays.

4. Durability and Reliability

Thermal printers are designed to withstand harsh conditions, making them a perfect fit for industrial applications. Whether it’s exposure to moisture, heat, or chemicals, thermal labels printed using thermal sticker printers are resistant to fading or smudging, ensuring that the information remains readable and intact over time. This durability is crucial in industries like manufacturing and transportation, where labels must remain legible throughout the supply chain.

5. Versatility

Thermal printers are versatile tools that can be used for various tasks beyond simple label printing. They are widely used in point-of-sale systems, for printing invoices, tickets, and receipts. In warehouses, they play a critical role in printing barcodes and inventory labels. Additionally, thermal printers are popular in healthcare, where they are used to print patient information, prescription labels, and medical records.

Common Uses of Thermal Printers

Thermal printers have become an integral part of many industries due to their efficiency and versatility. Here are some of the most common uses for thermal printers:

1. Shipping and Logistics

In the shipping and logistics industry, time is of the essence. Thermal printers are widely used to print shipping labels that include barcodes, tracking numbers, and delivery information. The durability of these labels ensures that they can withstand handling during transit and remain readable when they reach their destination. Their quick printing speed also means that labels can be generated rapidly, reducing processing time and improving overall efficiency.

2. Retail and Point of Sale

Thermal printers are indispensable in retail settings, where they are used to print receipts, barcodes, and price labels. Many retail stores and e-commerce businesses rely on thermal sticker printers to label products, categorize inventory, and process transactions seamlessly. The ease of use and low maintenance of these printers make them ideal for busy retail environments.

3. Healthcare

In the healthcare sector, accuracy and legibility are critical. Thermal printers are used to print labels for patient records, prescriptions, and laboratory samples. The ability to print high-quality, durable labels ensures that important information is easy to read and remains intact, even when exposed to harsh conditions like moisture or extreme temperatures in laboratories or hospitals.

4. Manufacturing and Warehousing

Manufacturers use thermal printers to create product labels, packaging tags, and inventory barcodes. In warehouses, thermal printers streamline inventory management by printing clear, durable labels that can withstand varying environmental conditions. This helps reduce errors and ensures that products are accurately tracked throughout the supply chain.

5. Personal and Home Office Use

While thermal printers are often associated with industrial applications, they are also useful for personal and home office tasks. Homeowners can use thermal sticker printers to create labels for organizing storage boxes, pantry items, or important documents. In home offices, thermal printers provide a convenient solution for printing invoices, shipping labels, and receipts, all without the hassle of ink cartridges or complicated setups.

The Role of Thermal Sticker Printers

Thermal sticker printer are a specialized type of thermal printer designed for printing adhesive labels. These printers are commonly used in retail, shipping, and inventory management, where labels are needed to provide important information, such as product details, pricing, and tracking codes. Here’s how thermal sticker printers are making an impact:

1. Product Labeling

In retail and manufacturing, product labels play a crucial role in conveying information to customers and tracking items through the supply chain. Thermal sticker printers provide a quick, reliable way to print high-quality labels that include product names, prices, barcodes, and other essential details. These labels are adhesive-backed, making them easy to apply to products, packaging, or containers.

2. Inventory Management

Efficient inventory management is essential for businesses that deal with large quantities of products. Thermal sticker printers are used to generate barcodes and labeling for items in warehouses, enabling employees to track inventory easily and accurately. These labels ensure that inventory levels are always up to date and that products can be quickly located when needed.

3. Shipping Labels

Shipping labels printed by thermal sticker printers include all the necessary information for deliveries, such as addresses, barcodes, and tracking numbers. These labels are durable enough to withstand the rigors of transit, ensuring that packages reach their destination with clear, legible information.

Why Choose Thermal Printers and Thermal Sticker Printers?

With their many advantages, it’s no surprise that thermal printers are gaining popularity across various industries. Here’s why you should consider incorporating thermal printers and thermal sticker printers into your workflow:

  • Efficiency: Thermal printers are fast, efficient, and reduce the need for costly consumables like ink or toner.
  • Reliability: With their durable design and low maintenance requirements, thermal printers are built to last, making them a reliable investment.
  • Cost-Effectiveness: The absence of ink or toner cartridges significantly reduces printing costs, making thermal printers an economical choice for businesses of all sizes.
  • Versatility: From shipping labels to product tags, thermal printers can handle a wide range of printing needs, providing flexibility for various applications.
  • Sustainability: By eliminating the need for ink cartridges and reducing waste, thermal printers offer a more sustainable printing solution.

Conclusion

Thermal printers and thermal sticker printers are transforming the way businesses and individuals approach their printing needs. Their speed, efficiency, and low maintenance make them ideal for a wide range of applications, from shipping and logistics to healthcare, retail, and beyond. Whether you’re managing a busy warehouse or simply organizing your home office, thermal printers offer a cost-effective and reliable solution that can improve productivity and streamline operations.

Data and information are provided for informational purposes only, and are not intended for investment or other purposes.

Cast Announced for All-Canadian Production of NYC’s Award-Winning “Hilarious and Deranged” Smash-Hit Musical Titanique

GRAB YOUR LIFE VESTS, GIRLFRIENDS! NYC’s must-sea musical comedy is set to slay Canada, the mother country of the O.G. Québecois international sensation, Céline Dion. Titanique will make its Canadian premiere in Céline’s home of Montreal (or 24 km from her hometown of Charlemagne) at the Segal Centre for Performing Arts (October 27 to November 24, 2024), followed by an engagement Toronto’s CAA Theatre (December 5, 2024 to January 12, 2025) for Mirvish Productions. This all-Canadian production of the off-Broadway hit of titanic proportions will star an authentique real-life Québec star – Véronique Claveau – as Céline Dion.

Tickets are available now at mirvish.com or by calling 1.800.461.3333

Véronique Claveau stars as Céline Dion. An actor, singer and dancer, Véronique has been hailed as “a true queen of musical theatre” by Radio-Canada. Her breakthrough came in 2004 as a finalist on the reality TV talent show Star Académie. From there she quickly became a popular singer and actor in Québec. She was cast in several TV shows and became a regular in the Théâtre du Rideau Vert’s end- of-year satirical stage revue, Revue et Corrigée, which showcased her excellent comedic skills and superb singing. It was here she first won acclaim for her brilliant imitation of national icon Céline Dion. This led to her starring in the Bye Bye, Quebec’s massively popular televised year-end revue, which made her a star across French-Canada. She starred in French translations of Broadway musicals, notably Hairspray and Annie at Théâtre Saint-Denis.

Joining Ms. Claveau in the cast are Mariah Campos (Stratford’s The Music Man) and Seth Zosky (Winnipeg Jewish Theatre’s Pain to Power) as star-crossed lovers Rose and Jack. Michael Torontow (Hairspray and Dirty Dancing for Mirvish, Sweeney Todd and Into The Woods for Talk Is Free Theatre ) will play Rose’s fiancé Cal while Constant Bernard (CBC Gem/Nickelodeon’s Overlord and the Underwoods) will play Rose’s mother, Ruth, in drag. Mike Melino (Barry Mann in the Segal’s Beautiful last season) will take on the role of Victor Garber and Luigi. Erica Peck (originated the role of Scaramouche in the Canadian premiere production of We Will Rock You) will be the Unsinkable Molly Brown and Christopher Ning (Lola in Kinky Boots) will play the Seaman and the infamous Iceberg (yes, that’s really a role!). As Céline’s Background Vocalists, André Anthony (Lead Drifter in Segal’s Beautiful), Queenie (TVA’s Star Académie), and Rose Messenger (Charlottetown’s Anne and Gilbert) will belt their faces off. Kaylee Harwood (toured North America for two years on the 1st & 2nd National Tours of Beautiful), Tess Benger (Carole King in Segal’s Beautiful), and David Comeau (Rock of Ages at the Elgin Theatre), will be on Standby, ready to step in at a moment’s notice.

Titanique is written by Marla Mindelle, Constantine Rousouli and Tye Blue, directed by Tye Blue, with music arrangements and orchestrations by Nicholas James Connell, choreography by Ellenore Scott, and originally produced by Eva Price with special arrangement by Maximum Entertainment Productions, Titanique had its world premiere at NYC’s Asylum Theatre in June 2022, winning critical raves and becoming an instant audience hit – which necessitated a transfer to off-Broadway’s iconic Daryl Roth Theatre in November 2022, where its run continues to sell out. The production won three Lucille Lortel Awards, including Outstanding Musical, the Off-Broadway Alliance Best Musical Award, the Dorian Award for Outstanding Off-Broadway Production, and a Las Culturistas Culture Award.

When the music of Céline Dion makes sweet love with the eleven-time Oscar®-winning blockbuster film Titanic, you get Titanique, Off-Broadway’s most award-winning splash hit, which turns one of the greatest love stories of all time into a hysterical musical fantasia and joyful slay-fest.

Want to find out what really happened to Jack and Rose on that fateful night? Just leave it to Céline Dion to enchant the audience with her totally wild take, recharting the course of Titanic’s beloved moments and characters with her iconic song catalog. Sailing on fierce powerhouse voices in show-stopping performances of such hits as “My Heart Will Go On,” “All By Myself”, and “To Love You More” – backed by the unparalleled energy of a full live band – Titanique is a one-of-a-kind theatrical voyage bursting with nostalgia, heart, and campy chaos.

The Perfect Companion for Kids on the Go: Why iClever BTH20 Headphones Are a Must-Have for Parents

As parents, ensuring your child’s safety, comfort, and entertainment is always top priority, especially when traveling or studying. The iClever BTH20 Active Noise Cancelling Headphones are designed with these values in mind, offering kids an immersive, safe, and enjoyable audio experience. With features like noise reduction, durability, and long-lasting battery life, these headphones are the perfect solution for modern, tech-savvy families.

Unmatched Noise Reduction for Total Focus

iClever BTH20 headphones are built to protect young ears with two noise reduction modes. For children sensitive to ear pressure, the gentle noise reduction mode softly lowers background sounds without discomfort. The enhanced noise reduction mode, on the other hand, effectively blocks out mechanical noises—perfect for long car rides or airplane trips. Your child can enjoy music, audiobooks, or games in peace, without the intrusion of engine sounds or other distractions.

Durable and Safe for Everyday Adventures

When choosing products for your kids, durability is essential. The iClever BTH20 headphones are made from enhanced materials that are BPA- and PVC-free, ensuring your child’s safety while offering twice the wear resistance of traditional materials. Designed to withstand drops, bends, and everyday mishaps, these headphones also boast a reinforced internal structure that ensures sound quality remains intact and buttons work smoothly over time.

Comfortable, Adjustable, and Easy to Use

The iClever BTH20 headphones are as comfortable as they are durable. The pressure-reducing, skin-like texture ensures a pleasant fit, even during long listening sessions. Plus, the 90° rotatable earmuffs and 10-level adjustable headband make them suitable for kids of all sizes. Large, easy-to-use buttons also mean your child can control their headphones independently.

Protecting Little Ears with Safe Volume Limits

One of the standout features of the iClever BTH20 headphones is the built-in 80dBA volume limit. Using iClever Sound Refiner technology, these headphones ensure that sound levels are safe, particularly in the most vulnerable hearing frequency range. Parents can rest easy knowing that their child is enjoying high-quality audio without the risk of damaging their hearing.

Long Battery Life for Endless Entertainment

With up to 60 hours of playtime with active noise cancellation off (35 hours with it on), the iClever BTH20 headphones keep your child entertained on even the longest journeys. A quick 10-minute charge provides up to 5 hours of use, and if the battery runs low, the included 3.5mm AUX cord means the music never has to stop.

The Ideal Headphones for Every Parent’s Checklist

Whether you’re traveling, studying, or simply wanting to provide your child with a safe and enjoyable audio experience, the iClever BTH20 headphones check all the boxes. With excellent noise reduction, superior durability, and volume-limited protection, these headphones are designed with your child’s needs in mind.

For parents looking to combine safety, comfort, and quality in one product, the iClever BTH20 Active Noise Cancelling Headphones are the perfect choice!

Roots Rock Group The All Canadian Soundclash Offer Harrowing Story “Tired” From Forthcoming Nashville EP

Events in one’s life can be recalled vividly regardless of the distance from when it first happened. Ideally, one ends up with more pleasant, happy recollections than tragic ones, but tragic ones are also part of life. For The All Canadian Soundclash’s vocalist Andrew Michelin, the gorgeous lead single “Tired” from the group’s new four-song EP Nashville was inspired by a friend who was killed by a drunk driver when Michelin was in his early twenties.

“I wrote the song in about ten minutes when I was twenty-one sometime after my friend’s funeral,” Michelin, the lead vocalist of the Ottawa-based roots rock group, says. “It’s only now that I had the chance to have it professionally recorded. I think my friend Heather is looking down on me. Proud of the song.”

He should be. Despite the grief bursting through the song’s surface, “Tired” is a gorgeous tune Michelin sings perfectly about the pain of loss. From the tender piano introduction courtesy of keyboardist Dane Bryant to guitarist Troy Lancaster’s fantastic guitar work throughout, “Tired” is a song that will put The All Canadian Soundclash on playlists internationally.

Fleshing out the cut are the rock-steady rhythm section of bassist Lex Price and drummer Shawn Fichter while Tim Galloway adds acoustic guitar and Tania Hancheroff’s delicate but dreamy backing vocals. Listeners familiar with Tom Petty’s deeper ballad-leaning cuts featuring Mike Campbell’s guitar wizardry or Bob Seger’s “Turn The Page” would realize the quality emanating from “Tired,” a recording Michelin says is “a deeply personal and emotional song for me.”

Young and bright, oh sunflower. Please don’t turn out your light.
You’re colorful, so radiant and I know by now you’ve taken flight.
And when you spoke I almost choked fighting back the tears.
Now you’re gone I’ll write this song, inspiring through the years.

“Tired” is the lead single from The All Canadian Soundclash’s Nashville EP, a four-song effort which originated from a meeting between Michelin and acclaimed Nashville producer Dean Miller. Miller, who worked with Willie Nelson, Dolly Parton, Kris Kristofferson and the late Merle Haggard among others, heard the band’s 2021 album Better Late Than Never. Piqued by Michelin’s songwriting, Miller invited him down to Nashville to record.

In the summer of 2024 Michelin ended up in Nashville’s Sound Emporium, an iconic studio founded by Jack Clement that saw a who’s who record there, from R.E.M. and Jelly Roll to Taylor Swift and Johnny Cash. “I thought, ‘What in the world am I doing here?'” Michelin says. “The more I realized who had recorded at Sound Emporium before me, the more I was blown away! My daughter was excited that Taylor Swift had recorded there too.”

A behind-the-scenes mini-documentary for Nashville and a music video for “Tired” have been released. The All Canadian Soundclash will also celebrate Nashville’s release with a special concert at Toronto’s Horseshoe Tavern on Nov. 13 which is sure to be a hot ticket. But for now, fans should instantly fall in love with “Tired,” a devastating but delectable jewel.

JUNO Award Winner Blue Moon Marquee Captures The Big Easy Sound With Latest Album ‘New Orleans Sessions’

JUNO Award winning, British Columbia-based Indie Blues duo A.W. Cardinal and Jasmine Colette, best known as Blue Moon Marquee, made huge strides with their highly lauded, critically acclaimed, award-winning album Scream, Holler & Howl. Now the energetic, high-octane tandem are back with a rollicking batch of ridiculously lively toe-tapping originals and covers with New Orleans Sessions.

To think such gorgeous, old-school material dazzling with style & infectious spirit could be crafted over two days one year apart is simply amazing. But that’s what guitarist/vocalist Cardinal and singer, drummer and upright bassist Colette (aka Badlands Jass) did with New Orleans Sessions. Recorded at Bigtone Studios and surrounded by a stellar cast of New Orleans’ finest musicians and engineer (and harmonica player) Big Jon Atkinson. the live, off-the-floor energy throughout is captured perfectly.

“These two afternoon recordings were a fine pleasure to experience,” the band says. “The musicians we had the good fortune to play with and have style for miles and know how to have a good time all the while. Jon is a true-blue lover and aficionado of the music, and it shows in everything he does, whether his hands are on an instrument or in the back room on the dials. We all sat in one room together & played the music in the truest form”

The recording process was as raw and simplistic as you can find. Blue Moon Marquee would “run the song once or twice and hit record, play the song two or three times and that’s what you got babe.” In an age where AI and computers can make anyone sound like any artist imaginable, Blue Moon Marquee’s approach was as pure as you could hope for: “no overdubs, no slick tricks.”

The result leaves listeners of New Orleans Sessions picking up their jaws off the floor. The opening Memphis Minnie classic “Black Rat Swing” features Colette’s sassy, spirited vocal prowess sounding like “Little Miss Dynamite” Brenda Lee while the music would leave you thinking the late legendary Fats Domino was in the adjacent studio jotting down crib notes. Meanwhile Cardinal and Colette are the perfect foils for the call-and-response “Ain’t Goin Down,” the Leadbelly tune which here blossoms thanks to Danny Abrams’ baritone sax and BC Coogan on the upright piano. Drummers Brett Gallow and Nicholas Solnick were also crucial to the sound of New Orleans Sessions.

Blue Moon Marquee spent over a decade touring North America and Europe and performing essentially wherever a stage was available, from prisons and hospitals to jazz clubs and festival stages. Cardinal and Colette, originally from Rocky Mountain House, Alberta and Badlands, Alberta, respectively, made huge strides with their fourth album Scream, Holler & Howl. The album earned them a JUNO Award for Blues Album of the Year and swept the 2023 Maple Blues Awards as the band took home Album of the Year, Songwriter of the Year, Acoustic Act of the Year and Entertainer of the Year. They also received a Western Canadian Music award and two Summer Solstice Indigenous Music Awards.

The band is guaranteed to keep that momentum riding with New Orleans Sessions, especially on original material like the rollicking country blues-based “Trickster Coyote” featuring Jon Atkinson on harmonica. The slow but spectacular “What I Wouldn’t Do” shines, a tune Blue Moon Marquee describes as ” a blues in the key of D about a human being wild in love. Finding the mate to your soul and recognizing the truth in that.”

Blue Moon Marquee are supporting New Orleans Sessions with concerts through the rest of 2024 and well into 2025 with shows in British Columbia, Alberta, Saskatchewan and a show Nov. 7 at Toronto’s TD Music Hall. And judging by just how good this new album is, look for Blue Moon Marquee in bright lights from Nunavut to New Orleans and beyond.

New Orleans Sessions Track Listing:
1. Black Rat Swing
2. Ain’t Goin Down
3. Let’s Get Drunk Again
4. Shake It And Break It
5. Trickster Coyote
6. What I Wouldn’t Do
7. Red Dust Rising
8. Saint James Infirmary
9. Some Ol Day
10. Got The Blues So Bad

Blue Moon Marquee Tour Dates:
October 26, 2024 — Festival Place — Sherwood Park, AB
October 27, 2024 — EA Rawlinson Center for the Arts — Prince Albert, SK
October 28, 2024 — Vic Juba Community Theatre — Lloydminster, AB
October 29, 2024 — Daysland Palace Theatre — Daysland, AB
October 30, 2024 — Nancy Appleby Theatre — Athabasca, AB
November 2, 2024 — Kay Meek Arts Centre — West Vancouver, BC
November 7, 2024 — TD Music Hall — Toronto, ON
April 5, 2025 — Arden Theatre — St. Albert, AB
April 6, 2025 — Slave Lake Legacy Centre — Slave Lake, AB
April 8, 2025 — Esplanade Arts & Heritage Centre — Medicine Hat, AB
April 9, 2025 — Darke Hall — Regina, SK
April 11, 2025 — Spiritbar at the Hume Hotel — Nelson, BC
April 12, 2025 — Charles Bailey Theatre — Trail, BC
April 19, 2025 — Sid Williams Civic Theatre — Courtenay, BC

Rick Marshall Salutes the Heroes In New Single “Classic Country (Rocks My World)”

No offense to contemporary country, but to the true, dyed-in-the-wool connoisseur, nothing beats the original formula. And Rick Marshall is nothing if not a connoisseur, as he proves on his heartfelt—and, not incidentally, utterly butt-kicking—tribute track, “Classic Country (Rocks My World).”

In a tight three minutes and 12 seconds, Marshall namechecks 33 of the music’s immortal giants, from Waylon Jennings and Willie Nelson to Kris Kristofferson, George Jones, and Tammy Wynette. Against the backdrop of an appropriately thwacking snare drum and a swooping slide guitar, he makes it clear that when you’re riding with him, you’re riding with the masters:

When I’m on the road driving through your town
I got my windows open and the music loud
I’m paying my respects to all the greats
All their music and the hell they raised!

And if you want to know just how deeply the spirit of classic country runs in his blood, Marshall says he wrote the song from behind the wheel of a truck. For real.

“Back when I was working construction in Ontario, Canada, one of my jobs was driving a bin truck to various sites,” he explains. “With not much on the radio, I would be left to my own devices.”

Having a lot of time to himself plus no distractions meant that when a tune started to come to him, he could hone it one phrase at a time until it was just right.

“I would sing the lines to myself over and over, waiting for the next one to arrive. By the end of a week’s driving, I had pretty much finished the song.”

Marshall’s obsession with salt-of-the-earth roots music had been gestating for far longer than a week. Growing up in Kelligrews, Newfoundland, he would listen in rapt attention at kitchen parties while relatives and their friends played guitars and fiddles and sang the traditional songs. The turning point in his evolution from a devoted listener to a performer in his own right came when he attended a 1994 gig by the great Johnny Cash at The Bismarck Hotel in Chicago.

“The songs, the stories, the persona, the whole vibe hit me: ‘This is what I want to do,’” he remembers. “Johnny Cash was a hero of mine. I was lucky enough to meet him and shake his hand at that show.”

From that point onward, Marshall spent years fronting the band Covered in Cash, performing the songbook of the Man in Black to enthusiastic capacity crowds because they always put on quite a show. But when he wasn’t on stage, he was busy amassing his own repertoire of original tunes. Eventually, he received a phone call from producer Dean Miller (son of the legendary Roger Miller) inviting him to Nashville’s Sound Emporium Studios to lay some of them down. Suffice it to say that by that point, there was plenty of material for the two of them to choose from.

For Marshall, the deal was only sweetened by the prospect of working with an all-star cast of backing musicians whose collective résumé has included session work with some of the titans of the genre. Plus, there was the prospect of simply witnessing Miller doing his thing behind the board, which to hear him tell it was almost reward enough in itself:

“Watching him in action was like taking a master class in production,” Marshall says. “My songs are my life story, and Dean got it so it shows in these tracks. I am thrilled and honored to be able to release them to share with my friends and future fans.”

Throughout 2024, Marshall has been successively showcasing a quartet of tracks from those sessions, to introduce himself to the world as a country megastar in the making. In addition to the aforementioned “Classic Country,” there’s been “Viva México,” with Mariachi-esque horn blasts helping to tell the story of Marshall’s odyssey from his formative years in Kelligrews, Newfoundland, to his current happy life as a resident of Nuevo Vallarta. (He moved there in pursuit of an enchanting young lady who ultimately became his wife and the mother of his child.) Another-cross cultural gem, “Legend of the West,” builds on stories Marshall heard from his Californian grandfather, as brought to musical life via a nighttime bout of singing and drinking with his Mexican brother-in-law; the song conveys the final thoughts of an outlaw who’s approaching the end of his time “living by the gun” and “trading bullets for gold.” And then there’s “Grass Is Always Greener,” on which a pensive and rueful narrator laments the real love he lost in chasing a lesser one: “When you don’t know what you got, you let it go.”

All four songs put Marshall squarely in the spotlight as a talent to watch—and one with great taste in collaborators to boot. The core band on the recordings is made up of keyboardist Billy Nobel and drummer Shawn Fichter (both of whom gig on the reg with Tim McGraw and Faith Hill), plus bassist Sam Hunter (Willie Nelson, George Strait, Ronnie Milsap, Glen Campbell, Elton John, Amy Grant, Luke Bryan, Jason Aldean, et al) and electric guitarist Troy Lancaster (who’s been nominated for The Academy of Country Music’s Guitarist of the Year award).

Also appearing on various tracks are Tim Galloway (the ACM’s 2023 Acoustic Guitar Player of the Year), steel guitarist Steve Hinson (who’s played for Trace Adkins, Dolly Parton and Randy Travis) and acoustic guitarist Pat McGrath (a 25-year Nashville mainstay and a veteran of more than 100 releases by top bluegrass, folk, country and rock artists). Backing vocalist Tania Hancheroff, for her part has a history of recording work with the likes of McGraw and Hill, Sheryl Crow, Carrie Underwood, Brad Paisley, Garth Brooks, Trisha Yearwood and Alan Jackson.

“It was almost surreal,” Marshall says. “The opportunity to meet all of these famed studio musicians, who were all so very kind and talented— as well as having a chance to chat and trade stories with them—made the dream come alive.”

Then again, he was receiving omens it was all going to go very right from Day One, when he first set foot in the studio and saw a sign bearing a quotation from The Sound Emporium’s founder, Cowboy Jack Clement:

Remember, we are in the fun business.
If we are not having fun, we are not doing our job.

That sentiment not only guided the sessions but put Marshall’s mind at ease that his career as an original artist was on the right track. Because you’d be hard-pressed to name a classic country act that didn’t qualify as fun. Why, yes: As a matter of fact, we are sure Hank done it that way.

Coming up, Rick’s next recordings, crafted in the heart of Nashville with renowned producer Dean Miller, capture the magic of collaboration with some of the same finest studio musicians. These four new tracks are the culmination of a creative journey that began last fall, and he’s thrilled to soon to share them with everyone.

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That Eric Alper
6-time nominee for Publicist of the Year during Canadian Music Week, a 16-time JUNO Award winner overseeing PR campaigns, and have also been truly honoured to work with some of the biggest and most important artists of our time.

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