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That Eric Alper

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Tylenol’s ‘Modern Family’ Ad Shows What It Means To Be A Family (And The Ad Won’t Be What You Think)

Jun 25, 2015

When were you first considered a family? We believe that family is not about who you love, but how.

Johnson & Johnson’s Tylenol today breaks a new #HowWeFamily campaign that celebrates the diversity of modern families — depicting gay, lesbian, immigrant and biracial families in a 30-second spot from J. Walter Thompson, New York.

“Because we’re a family brand, because we’re an iconic American brand, and we want to continue to serve families into the future, I think it’s important that we reflect what that family is today,” Manoj Raghunandanan, Senior Director of Marketing for Johnson and Johnson’s McNeil Consumer Healthcare, told Advertising Age.

https://youtu.be/4oTS44SUwjM

HE NAMED ME MALALA Trailer Is Here

Jun 25, 2015

HE NAMED ME MALALA is an intimate portrait of Nobel Peace Prize Laureate Malala Yousafzai, who was targeted by the Taliban and severely wounded by a gunshot when returning home on her school bus in Pakistan’s Swat Valley. The then 15-year-old (she turns 18 this July) was singled out, along with her father, for advocating for girls’ education, and the attack on her sparked an outcry from supporters around the world. She miraculously survived and is now a leading campaigner for girls’ education globally as co-founder of the Malala Fund.

The documentary was directed by Davis Guggenheim, who previously helmed An Inconvenient Truth and Waiting for “Superman”. Filmmakers are asking that people “pledge to see the film” before He Named Me Malala arrives in theatres this October.

Introducing toc, a vertical record player

Jun 25, 2015

‘toc’ was created by industrial designer roy harpaz, with two main aspects in mind: easy use with a clean and simple design. It works with a linear tracking system to capture the good old analog sound and of course allows for easy operation via remote control – but also via LED touch buttons on the front panel. users can easily skip between tracks, thanks to a sensor that scans the tracks on each vinyl inserted.

Via Design Boom

The Best Response To A Scammer I Have Ever Seen

Jun 25, 2015

Scammers are increasingly more common these days. Unfortunately for one guy, his phone was hacked and his contacts replaced with the hackers information in a mean attempt to give them iTunes gift card credits in exchange for phone back. I wish I could have done with this guy did. So brilliant.

Bookmark This: Image Sizing Guide for Facebook, Twitter, Instagram, YouTube, and Other Social Networks

Jun 25, 2015

Copyright in Canada Extended to 70 Years for Sound Recordings

Jun 25, 2015

Music Canada is pleased to announce that the Budget, the Economic Action Plan 2015, has received royal assent and is now law. We applaud the Government of Canada for the inclusion of copyright term extension. With the passing of this bill, the term of copyright for sound recordings has been extended from 50 to 70 years. This brings Canada’s copyright term for sound recordings in line with the international standard, protecting works of vital importance to many Canadian artists.

A copyright term of 70 years will mean that artists and other rights holders retain control of their sound recordings and can profit from them into their elder years. Without term extension for sound recordings, the early works of Leonard Cohen, Neil Young, Gordon Lightfoot, Joni Mitchell, and Anne Murray would have been in public domain over the next five years.

“I’m still releasing albums but my fans love my older songs. Thanks to the federal government for the recent legislation. Its passage will make sure the sun doesn’t go down on my early songs,” says Gordon Lightfoot.

For younger artists, additional profits derived by rights holders from older recordings will be reinvested in developing artists. The music industry is second to none in terms of reinvestment in new talent, with over 28% of revenue reinvested in 2014.

“In extending the term of copyright in recorded music, Prime Minister Harper and the Government of Canada have demonstrated a real understanding of music’s importance to the Canadian economy. Thank you. We are thrilled to see Canada brought in line with the international standard of 70 years.” says Graham Henderson, President of Music Canada.

Via Music Canada

Jesse Cook Performs In The Music Canada Courtyard

Jun 25, 2015

Canadian nuevo flamenco guitarist Jesse Cook performed a rare unplugged set during a visit to the Music Canada office Tuesday. Cook’s new album One World displays the JUNO-award winning and Platinum-certified artist further connecting styles and themes of music from across the globe centered around his unique style of guitar playing. One World also finds Cook experimenting with new electronic and metallic sounds, which he credits his two young children as influences for the new direction. Fans of all ages and genres should catch Cook’s brilliant guitar playing when he tours across Canada this fall!

What a treat…Thanks to @JesseCookHQ for laying it down in our office just now. Guitar magic! pic.twitter.com/Z0AVPujquw

— CONNECT Music Lic. (@CONNECTml) June 23, 2015

Via Music Canada

Watch a portrait painter transform herself into Frank Zappa, Keith Richards, Iggy Pop and more!

Jun 25, 2015

Never invite portrait painter and artist Lucia Pittalis to your Halloween party. She’ll win for costumes, easily. She has transformed her face into Frank Zappa, Iggy Pop, Keith Richards, Lemmy from Motorhead, and Jim Morrison of The Doors.

This is her, normally:

And with makeup:

You can follow Lucia on Instagram, Facebook and Twitter for more photos.

Marc Jordan Talks Songwriting And Dyslexia

Jun 24, 2015

(Dyslexia). I didn’t know what it was – there was no word for it when I was at school. All I know I was being streamed into a non-academic place because they thought I was a moron. I couldn’t do the work or read. I can read but I don’t really understand what I read very much. What I’ve come to realize is that so called disability has made me who I am in how I’ve approach my craft. I was born at the right time as you know – we were just making it up. There weren’t any schools teaching kids how to write pop songs or play rock n’ roll. That was perfect for me because I couldn’t do the academic thing. Trying to read music was a nightmare. Anything with a stick and a ball – a B, a D a Q or a note, moves around.

I can’t keep them straight when I look at it. It was painstaking to try to figure out a piece so I’d get my teacher at the conservatory to play the piece before I left. I tricked them into doing that. I learned to remember the basic vibe of it and sort of piece it together. That developed my ear in a way nothing else probably could. I’ve never had that sense of a beginning middle and end.

Via FYI Music