My Next Read: “Hope” by Terry Fox and Edited by Barbara Adhiya

Sep 25, 2024

In 1976, when Terry Fox was just eighteen years old, he was diagnosed with osteosarcoma and his right leg was amputated just above the knee. It quickly became his mission to help cure cancer so others would not have to endure what he had gone through. He dreamed up a Marathon of Hope ― a fundraising run across Canada, from St. John’s, Newfoundland, to Victoria, British Columbia. 7,560 kilometers. 4,700 miles.

When he set off on April 12, 1980, Canadians were dubious. But as he continued across the country, enthusiasm grew to a frenzy. Sadly, Terry’s cancer returned, and after 143 days and 3,339 miles, he was forced to stop his Marathon of Hope. He passed away in 1981, but the nation picked up his mission where he left off, and the annual Terry Fox Run has even spread to cities around the world, raising more than $850 million to date ― well over Terry’s goal of one dollar for every Canadian.

After conducting over fifty interviews with people throughout Terry’s life ― ranging from his siblings, nurses, and coaches to volunteers during the Marathon of Hope ― editor Barbara Adhiya discovers how Terry was able to run a marathon a day. Through their stories, passages from Terry’s marathon journal, and over 200 photos and documents, Hope shows that with enough resilience, determination, humility, and support, ordinary people can do impossible things.

Miranda Lambert honored with SoundExchange Hall of Fame Award

Sep 25, 2024

download (5) — Photo: Miranda Lambert receives the SoundExchange Hall of Fame Award from SoundExchange President and CEO Michael Huppe in New York City. (Photo credit: JJ Tanaka)

SoundExchange, the premier music tech organization powering the future of music, announced today that Miranda Lambert has been honored with the SoundExchange Hall of Fame Award, recognizing her stature as one of the most streamed creators in the organization’s 20-plus year history of administering digital performance royalties.

“Miranda Lambert is a dynamic and fearless storyteller who has captured the hearts and imaginations of generations of fans,” said Michael Huppe, President and CEO of SoundExchange. “Miranda explores music well beyond country and embraces life through melody, empathy, and wit. She is one of the most significant country artists of this century and we are proud to present Miranda Lambert with the SoundExchange Hall of Fame Award.”

“I am grateful to SoundExchange for this honor, and to know that the music I’ve poured my heart into for the past two decades has connected with people all over the world,” Lambert said. “I’ve been a member since the beginning of my recording career and I appreciate all that SoundExchange does in advocating for the fair treatment of all creators.”

Lambert has been a SoundExchange member since 2005 and entrusts SoundExchange to collect worldwide neighboring rights royalties on her behalf through more than 65 agreements SoundExchange has with counterpart organizations, covering 88% of the global neighboring rights market.

Lambert’s latest critically acclaimed studio album, Postcards from Texas, was released Sept. 13 and is available everywhere now. Recorded in Austin, Texas, the follow-up to her 2022 GRAMMY-nominated project, Palomino, features current single “Wranglers” as well as fan favorites “Dammit Randy,” “Alimony,” “Armadillo,” and more.

It was also recently announced that Lambert will be honored with the Country Icon Award at the 2024 People’s Choice Country Awards, set for September 26 at Nashville’s Grand Ole Opry House and airing live on NBC.

Critically acclaimed groundbreaker/songwriter/superstar Miranda Lambert has defined her multi-faceted career as an artist, entertainer, entrepreneur, advocate and businesswoman with an unflinching quest for excellence, honesty and conviction. With her ninth solo studio album, Postcards from Texas available everywhere now via Republic Records, the most-awarded artist in Academy of Country Music history, including their top honor for Entertainer of the Year, has also won three GRAMMYs and 14 Country Music Association Awards. A TIME100 honoree and perennial best-of-the-year list maker at the New York Times, TIME, Rolling Stone, Billboard, Stereogum, People and more, NPR has called her “the most riveting country star of her generation.”

A multi-dimensional superstar, she’s earned seven No. 1 solo albums, 10 No. 1 hit radio singles, more than 80 prestigious awards and countless RIAA certifications; conquered Las Vegas with her twice-extended Velvet Rodeo residency; blurred genres with Leon Bridges, the B-52s, Loretta Lynn, Enrique Iglesias, Sheryl Crow and Elle King; and delivered her LGBTQ+ inclusive anthem “Y’All Means All” for Netflix’s “Queer Eye.” She’s taken those standards to become a New York Times bestselling author and the first female restaurateur on Lower Broadway with her Tex-Mex cantina Casa Rosa, while also expanding her creative reach with her Wanda June Home collection exclusive to Walmart and her Idyllwind clothing and boot line at Boot Barn. Her passion for rescue animals inspired the creation of her MuttNation Foundation, which has raised nearly $10 million since inception to promote adoption, support shelters across the country, advance spay & neuter and assist with the transport of animals during times of natural disaster.

Macklemore, Seven Lions, Alison Wonderland, Russell Dickerson and Neon Trees to Headline Inaugural Neon City Festival On November 22-24

Sep 25, 2024

The inaugural Neon City Festival (NCF) is set to electrify downtown Las Vegas November 22-24, 2024, with an all-star lineup including Macklemore, Seven Lions, Alison Wonderland, Russell Dickerson and Neon Trees. The first-of-its-kind music, art and culinary event is free to all ages and will feature local food and beverage vendors, art shows, fireworks and additional musical talent spanning a variety of genres.

The “festival without fences” will transform downtown Las Vegas into a sprawling open-air playground, extending from the Fremont East District to Fremont Street Experience and the Downtown Las Vegas Events Center, to the Arts District all the way down to Las Vegas Blvd. and The STRAT Hotel, Casino & Tower.

In addition to the musical acts, Neon City Festival will also feature:

Food and drink specials from local Las Vegas restaurants and bars
Captivating moments such as laser art shows, strolling entertainment and a special 3D-motion graphic show on “Viva Vision,” the world’s largest LED canopy screen
Citywide entertainment featuring block parties, pop-up performances, street festivals and surprises from beloved downtown attractions

Created by downtown Las Vegas casino owner Stevens – with support from the Las Vegas Convention and Visitors Authority (LVCVA) – and overseen by appointed Neon City Festival CEO Victor, the event was conceived to show appreciation for Las Vegas locals and visitors alike.

Neon City Festival’s founders include Stevens (Circa Resort & Casino, Golden Gate Hotel & Casino, the D Las Vegas and Downtown Las Vegas Events Center), LVCVA, Steve Thompson (Boyd Gaming Corporation: Fremont Hotel & Casino, California Hotel Casino, Main Street Station), Terry Caudill (Binion’s Gambling Hall and 4 Queens Hotel & Casino), Chris Latil (Golden Nugget Las Vegas Hotel & Casino), Jonathan Jossel (Plaza Hotel & Casino), Blake Sartini Jr. (The STRAT Hotel, Casino & Tower), Andrew Simon (Fremont Street Experience), Joe Woody (El Cortez Hotel & Casino) and Eric Buksa (Downtown Grand Hotel & Casino).

Additional Neon City Festival acts and happenings will be shared in the coming weeks. For more information, click here.

SoundExchange Developing Global AI Sound Recording Registry

Sep 25, 2024

SoundExchange President and CEO Michael Huppe yesterday announced that the company is developing a global artificial intelligence (AI) registry for sound recording creators and rights owners. Huppe shared the information during a discussion with multi-platinum, GRAMMY^® Award-winning producer and artist Timbaland about music rights in an evolving creator landscape at the annual Fast Company Innovation Festival in Manhattan.

The registry will provide a much-needed resource for creators and rights owners to protect their rights related to the use of their content in AI models, allowing them to “reserve” those rights (if they so choose) against training by AI algorithms. While U.S. law does not require such a reservation to protect creators’ rights, the global registry will be another tool to help AI companies properly handle their training data and to help facilitate similar protections in Europe and elsewhere.

Expected to launch in the first quarter of 2025, the registry is an evolution of systems purpose-built by SoundExchange for the collection and distribution of recording royalties and will utilize SoundExchange’s authoritative and comprehensive international standard recording code (ISRC) database. Companies building AI training models will be able to reference the database of authorization declarations before ingesting recordings, helping to ensure appropriate permissions before capitalizing on others’ intellectual property.

“The rapid proliferation of companies building and leveraging AI music models demands creators have an ability to declare easily whether or not they want their work used in that process,” said Michael Huppe, President and CEO of SoundExchange. “Our driving mission is to simplify the music industry and protect the value of music. Because of our role in the music industry and our authoritative data, SoundExchange is in a unique and trusted position to create an AI sound recordings registry. We see this as another opportunity to bridge the information gap while keeping control in the hands of the creators and rights owners and providing AI companies with a centralized resource for researching consent.”

Record labels and other rights owners would still have the ability to undertake a reservation of rights individually with each AI company (as some have done). The SoundExchange AI registry will supplement that ability and facilitate economies of scale in the notification process. The database will be a voluntary tool, and rights owners will maintain all legal rights to their recordings regardless of their listing in the registry.

As the sole organization designated by the U.S. government to administer the country’s non-interactive streaming license, SoundExchange maintains the world’s largest and most comprehensive music rights catalogue, comprised of more than 126 million sound recordings. The organization is designated by the Recording Industry Association of America (RIAA) to maintain U.S. ISRCs and operates the industry’s largest sanctioned ISRC database.

SoundExchange is a founding member of the Human Artistry Campaign, a global alliance of more than 170 organizations from 34 countries that recognizes the value of AI as a tool for artists, but fundamentally believes that AI can never replace human expression, creativity, and artistry.

How Blues Musicians Can Do Remixes For Their Single

Sep 25, 2024

guitar-2886886_1280 — Image by Rahul Yadav from Pixabay

Blues music has always been a genre rooted in emotion and storytelling, but remixing it can open up exciting new possibilities. Whether you’re looking to give a track a modern electronic edge, a laid-back lo-fi vibe, or infuse it with elements from genres like funk, jazz, or even reggae, there’s no limit to how a blues song can evolve. Here are 10 creative remix ideas that can take your favorite blues track in fresh and unexpected directions, while still staying true to its soulful roots.

Electronic Blues Remix – Add some deep bass, electronic drums, and synth sounds while keeping those soulful vocals at the forefront. It’ll create a cool blend of blues and electronic music.
Lo-Fi Chill Blues Remix – Use mellow beats, vintage sound effects, and warm, muted instruments to give the track a relaxed, lo-fi vibe. Perfect for a laid-back, chill listen.
Funky Blues Remix – Bring out a groovier side of the blues by adding funky basslines, guitar riffs, and brass. This would make the song more upbeat and perfect for dancing.
Acoustic Blues Remix – Strip the song down to its basics, focusing on acoustic guitar, harmonica, and minimal percussion. This remix emphasizes the emotional core of the track.
Reggae Blues Remix – Infuse the song with reggae’s signature offbeat guitar chords, dub effects, and a laid-back rhythm for a unique blend of blues and island vibes.
Jazz-infused Blues Remix – Add a jazzy twist with smooth saxophone solos, walking bass lines, and more complex piano arrangements to give the song a sophisticated, refined sound.
Country Blues Remix – Mix in country elements like pedal steel guitar and banjo, along with traditional blues sounds, for a rootsy, Americana-style remix.
Hip-Hop Blues Remix – Combine hip-hop beats, record scratching, and spoken-word verses with the blues vocals to create an exciting cross-genre collaboration.
Gospel Blues Remix – Add a gospel choir, organ, and uplifting harmonies to give the song an inspiring, spiritual vibe.
Latin Blues Remix – Incorporate Latin percussion like congas and bongos, along with flamenco-inspired guitar, for a lively, rhythmic take on the blues.

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Protected: How To Potentiate Your Kratom Powder?

Sep 24, 2024

Austin City Limits Announces 50th Birthday Bash featuring Willie Nelson & Family on October 17, 2024

Sep 23, 2024

Iconic live music television series Austin City Limits (ACL) was born on October 17, 1974, when Willie Nelson taped the pilot episode. That now legendary debut became the cornerstone for 50 years of groundbreaking, award-winning music television. Now Willie returns on the 50th anniversary of that taping to commemorate Austin City Limits’ remarkable half-century milestone with a Texas-sized outdoor concert on October 17, 2024, at Austin’s Long Center for the Performing Arts. Austin originals Asleep at the Wheel get the party started Lone Star style with an opening set for the occasion. The western swing legends appeared in the very first official episode of Austin City Limits Season 1. Austin City Limits 50th Birthday Bash presented by Tito’s Handmade Vodka is open to the public and free; fans must register with Fair AXS for a chance to attend. Registration opens at 8AM CT Friday, September 20th through 10PM CT Monday, September 23. Those selected to attend will be notified between September 26 and September 27 and will be required to opt in. Full details are available here. The performance will be taped; musical highlights will air as a special hourlong broadcast of Austin City Limits to air in early 2025 as a season highlight of the program’s golden anniversary Season 50.

There’s a good reason why a bronze statue of Willie Nelson stands at the entrance to ACL’s studio home on the Austin street that bears his name: in the 50-year history of Austin City Limits, no artist has personified the music series’ eclectic, freewheeling spirit more fully than the man with the braids, the beard and the guitar named Trigger. His pivotal 1974 full-set performance served as a dispatch to the world declaring Austin’s place as a pioneering music city; the trailblazing live music program was then given the green light, premiering on PBS in 1975. “The house that Willie built” is now an institution that has become the longest-running music series in television history.

“There would be no Austin City Limits without Willie Nelson – simple as that,” says longtime ACL executive producer Terry Lickona. “He launched ACL into the television universe in 1974, and has helped keep us going for 50 years.”

Willie Nelson has longstanding ties to Austin City Limits with eighteen appearances on the series, more than any other performer; he last appeared in 2018 for Season 44. He was the inaugural inductee into the Austin City Limits Hall of Fame in 2014. Asleep at the Wheel, led by founder Ray Benson, and celebrating a 50-plus year run, also have a shared history with Austin City Limits, appearing eleven times over five decades, including a pair of appearances joined by Willie. Asleep at the Wheel was inducted into the ACL Hall of Fame in 2015, and honored in a 50-year career retrospective broadcast in 2020 as a special episode of Austin City Limits.

The anniversary concert also celebrates the city and community that plays a starring role in the series. The Austin skyline is the famous backdrop for the weekly show and Austin music fans comprise the audiences featured in each episode’s trademark crowd shots.

Austin’s Long Center concert lawn, situated on the banks of Lady Bird Lake and offering stunning views of the Austin skyline, will be the setting for this one-of-a-kind concert event. Austin City Limits 50th Birthday Bash featuring Willie Nelson & Family is produced by Austin PBS, the producing station of Austin City Limits and made possible by the generous support of Tejemos Foundation, Central Texas Chevy Dealers, Tito’s Handmade Vodka and Visit Austin.

As ACL turns 50, the series extends its legacy providing viewers a front-row seat to the best in live performance. Austin City Limits continues its extraordinary five-decade broadcast run with its landmark Season 50 premiering September 28, 2024 on PBS featuring an hour with Kacey Musgraves. The upcoming season features an all-star slate of returning favorites and highly-anticipated debuts. ACL has earned its place in history.

Ben & Jerry’s Scoops Exclusive Flavor Collab with Noah Kahan

Sep 23, 2024

Last night at Noah Kahan’s Benefit Concert in Essex, Vermont, Ben & Jerry’s exclusively scooped a very limited edition flavor, created in partnership between Kahan and Ben & Jerry’s Flavor Gurus: Northern Latte-tude. Northern Latte-tude is a Maple Latte Ice Cream with Graham Cracker Cookie Dough & Graham Cracker Pieces, inspired by Kahan, his Vermont roots and popular song, Northern Attitude.

Northern Latte-tude was created specifically for the benefit concert, with the goal of raising funds for Kahan’s mental health initiative, The Busyhead Project, which raises awareness around the importance of mental health, reduces stigmas and provides mental health resources. The Limited Flavor raised over $15,000 during the event.

“We were more than excited to partner with Noah Kahan to create this flavor,” said Emily Smith, Ben & Jerry’s Head of Brand Innovation. “With Noah being from Vermont and establishing his non-profit The Busyhead Project to support such an important issue that he cares deeply about, we saw tons of fan gratitude for Noah’s Latte-tude, all while doing good.”

Northern Latte-tude will make a very special encore today only at local Ben & Jerry’s Scoop Shops in Burlington and Waterbury, Vermont. Scoops will be available today only, until supplies last.

Fans who are interested in supporting The Busyhead project can visit: https://www.busyheadproject.org/takeaction

Ben & Jerry’s is an aspiring social justice company that believes in a greater calling than simply making and selling the world’s best ice cream. The company produces a wide variety of super-premium ice cream and Non-Dairy/vegan desserts using high-quality ingredients and lots of big chunks and swirls. As a Certified B Corp, Ben & Jerry’s incorporates its vision of Linked Prosperity into its business practices via values-led sourcing initiatives when purchasing ingredients. Ben & Jerry’s is distributed in over 35 countries in supermarkets, grocery stores, convenience stores, franchised Scoop Shops, and via on-demand delivery services. Ben & Jerry’s, a Vermont corporation and wholly owned subsidiary of Unilever, operates its business on a three-part Mission Statement emphasizing product quality, a fair financial return, and addressing issues of social, racial, and environmental injustice around the globe. The Ben & Jerry’s Foundation, guided by Ben & Jerry’s employees, granted $5.1 MM in 2023 to support progressive, justice-focused grassroots organizing around the country. For up-to-date information visit benjerry.com.

GRAMMY-nominated Vermont singer & songwriter Noah Kahan has exploded from his New England roots into the global mainstream and has been touted as one of this year’s biggest and best new artists. At the core of his music are vulnerable lyrics and an unfiltered yet relatable honesty, as the critically acclaimed artist pens songs straight from the heart and cracks jokes with his signature, self-deprecating sense of humor. Across his three albums and an EP, Kahan has garnered global renown for his singular mix of Folk, Americana, and Rock, landing more than seven billion streams, a 4x Platinum Certification for his hit single “Stick Season,” and collaborations with Post Malone, Kacey Musgraves, Brandi Carlile, Hozier, Gregory Alan Isakov, Gracie Abrams, Sam Fender, Lizzy McAlpine, Zach Bryan, Joy Oladokun, and more. His widely adored, Double Platinum-Certified album, Stick Season, is inspired by his New England roots and earliest musical inspirations—from Paul Simon to Yusuf Islam (Cat Stevens)—conveying a vivid representation of what he loves, fears, and struggles with most passionately. Noah embarked on his sold-out “Stick Season Tour” across North America since the album’s release, selling over half-a-million tickets and performing in the biggest venues of his career, with stadium and arena dates already sold-out for his 2024 “We’ll All Be Here Forever” world tour. In June 2023, he released an extended version of Stick Season (We’ll All Be Here Forever), which surpassed sales of the original and features his single “Dial Drunk.” Last year, he also founded The Busyhead Project, a charitable initiative that expands access to mental healthcare and fights the stigma around mental health, which has already raised over $2.5 million dollars to date. In February 2024, Noah dropped Stick Season (Forever),a30-track collection that includes his latest single “Forever” and collaborations with Brandi Carlile and Gregory Alan Isakov and is now Double Platinum—further solidifying himself as one of the most successful breakout artists of the year.

Named after Noah Kahan’s 2019 debut album, The Busyhead Project is a mental health initiative founded by Noah Kahan aimed at providing resources and information needed to end the stigma around mental health. Derived from his own life experiences, Kahan has been vocal about his mental health journey and challenges since a young age, remaining steadfast in his commitment to utilizing his platform to shed light on the topic and make mental healthcare accessible for all.

Since launching in 2023, The Busyhead Project has already raised millions of dollars in pursuit of its ultimate goal to make mental healthcare accessible for all.

AI-Driven Market Transformation: Music & Video Market to Grow by USD 875 Billion (2024-2028)

Sep 23, 2024

Report with the AI impact on market trends- The global music and video market size is estimated to grow by USD 875 billion from 2024-2028, according to Technavio. The market is estimated to grow at a CAGR of almost 29.09% during the forecast period. Rising internet and smartphone penetrations is driving market growth, with a trend towards integration of advanced technologies with online streaming services. However, video piracy issues and illegal downloading of music tracks poses a challenge. Key market players include Alphabet Inc., Amazon.com Inc., Apple Inc., Bharti Airtel Ltd., Block Inc., ByteDance Ltd., Deezer SA, Gamma Gaana Ltd., iHeartMedia Inc., Microsoft Corp., Netflix Inc., Reliance Industries Ltd., Sirius XM Holdings Inc., Sony Group Corp., SoundCloud Global Ltd. And Co. KG, Spotify Technology SA, Tencent Music Entertainment Group, The Walt Disney Co., Viacom18 Media Pvt. Ltd., and Vimeo.com Inc..

Advanced technologies, including artificial intelligence (AI), deep learning, natural language processing, and blockchain, are revolutionizing the online music and video market. AI enhances video production by supporting cinematography, editing, voice-overs, scriptwriting, and content improvement. Popular streaming platforms like Hulu and YouTube are driving AI adoption. Amazon Personalize, an AI-powered recommendation engine, offers demographic information to developers. Blockchain technology decentralizes communication in the industry, enabling artists to bypass traditional distribution channels and enforce license terms directly with consumers. While in its early stages, blockchain’s implementation is expected to positively impact the market’s growth.

In today’s digital world, the Music and Video market is thriving with trends like song recommendations, blockchain technology, and artificial intelligence. Online platforms dominate the scene, with IT giants investing heavily in the subscription segment and livestreaming app segment. The podcast industry is booming, especially during work schedules and home working. Fitness enthusiasts can access workouts on demand. Blockchain technology and artificial intelligence are revolutionizing the industry, offering secure transactions and personalized recommendations. The app segment caters to the individual segment, with smart speakers and high definition audio becoming popular. Faster internet and remote access enable live video streaming, advertising, and rental. However, piracy issues remain a challenge, with illegal downloads and movie torrents threatening the industry. OTT platforms, IPTV services, and pirate subscription services offer alternatives to traditional audio and video media. Augmented Reality, Hologram concerts, and Virtual Reality are the future of entertainment, while multitasking and public spaces like gyms, cafes, restaurants, and pubs offer new opportunities. The subscription model continues to dominate, with on-demand segment leading the way. Digital media devices and 5G connection ensure lossless music streaming, making the future of the Music and Video market exciting and innovative.

The global music and video market faces a significant challenge from video piracy, primarily through the use of torrents. Torrents are digital files containing metadata that enable users to download audio and video content via software like BitTorrent and uTorrent. While the use of these services is not illegal, the shared content is often copyrighted, making it a violation of intellectual property rights. Torrents offer convenience for users, allowing them to download various TV shows, movies, documentaries, and videos in one place, free of cost. The absence of ads in pirated content also makes it more appealing than ad-based video-on-demand (AVOD) streaming services. However, the expansion of the piracy market poses a threat to the growth of the global music and video industry. Strict regulations and laws have been implemented to curb illegal downloading, but the lack of accountability and the financial gains for unauthorized content distributors continue to fuel its adoption. The increasing penetration of digital music and the availability of exclusive content on online streaming platforms further complicate the issue. Despite these challenges, the market continues to grow, driven by the increasing demand for on-demand entertainment and the proliferation of digital platforms.

In the Music and Video Market, production and post-production pose significant challenges due to the need for high-quality video and audio. Tie-in marketing campaigns with toys, food, and other products require coordination and planning. Contemporary video-making techniques, including animation and live action, documentaries, and non-narrative approaches like abstract film, demand diverse skills and resources. Thematic approaches, filmed versions of songs’ lyrics, and live concert performances require different strategies. Video content in electronic media, such as SD cards, solid state storage, and flash storage, must support common formats like Audio Video Interleave (AVI) and Windows Media Video (WMV). Video streaming on music video stations, online video platforms, and social media require a tech-savvy approach. Video advertising strategies on social media platforms involve visual graphics and performance videos, narrative videos, and concept videos. Music albums, commercial advertisements, and residential or commercial content creation involve various equipment like microphones, megaphones, and digital platforms. Smart devices and podcasts also offer opportunities for customized playlists and innovative audio experiences. Overall, the Music and Video Market requires a technologically advanced system to meet the diverse needs of consumers and businesses.

The Music and Video Market is a significant business sector, encompassing the creation, production, distribution, and sale of various music and video content. This industry caters to diverse audiences, providing entertainment, education, and inspiration through various mediums. Music and videos are consumed via streaming platforms, digital downloads, and physical media. Companies in this market include record labels, music, streaming services, and equipment manufacturers. Collaborations between these entities drive innovation and growth.

The Music and Video Market encompasses various sectors, including live events, music videos, and the music industry. This market is a dynamic fusion of art and technology, where songs and visual images come together to create experiences. Music videos, short films, and promotional content are essential tools for artists to showcase their talent and connect with audiences. Digital platforms and smart devices have revolutionized music consumption, enabling playlist customization, song recommendations, and access to vast libraries of music recordings. The advertising industry also plays a significant role, utilizing audio and visual content to promote products and services. Emerging technologies like blockchain and artificial intelligence are transforming the way content is created, distributed, and monetized. The podcast industry is another growing segment, offering unique storytelling opportunities and catering to diverse audiences. Fitness and work schedules often incorporate music and videos, while IT giants continue to innovate and shape the future of modern music videos and filmmaking.

The Music and Video Market encompasses various forms of audiovisual content, including live events, music videos, and filmmaking. Modern music videos combine visual images and music recordings using contemporary video-making techniques, such as animation, live action, and non-narrative approaches. Filmmaking involves pre-production, production, and post-production stages, utilizing film stock, video production equipment, and technologically advanced systems. Music videos and promotional videos are essential in the advertising industry, while short films and documentaries offer unique storytelling opportunities. Tie-in marketing campaigns use music and video content to promote products and services, ranging from toys and food to IT giants and home working. Electronic media, SD cards, and solid-state storage facilitate the creation and distribution of video content. Common formats include Audio Video Interleave (AVI) and Windows Media Video, while video streaming platforms and music video stations offer online access to a vast array of content. Music videos and live concert performances can be monetized through video advertising, social media platforms, and subscription services. Emerging technologies like blockchain, artificial intelligence, and virtual reality are transforming the music and video market, offering new possibilities for music album releases, commercial advertisements, and innovative content experiences.

Bluey Joins In With Kids Music Day 2024

Sep 23, 2024

Keep Music Alive is excited to be working alongside the animated series phenomenon, BLUEY, to help inspire more young music makers around the world for Kids Music Day on Friday October 4^th.

Over 1,200 locations in all US, Canada, UK, Australia and a dozen other countries will this year participate in the 9th Annual Kids Music Day with special events and promotions that benefit and celebrate kids playing music.

As part of the celebration, Bluey digital channels on social media would like to hear fans across the world to create their very own video renditions of the iconic Bluey theme tune. The catchy title track, accompanied by a musical sheet note, will be available on www.Bluey.tv from 4^th October, showing everyone how they can be part of Kids Music Day by uploading their musical talents to the official Bluey social channels by tagging in @officialblueytv (Instagram) or @bluey (TikTok) and using the hashtags #Bluey and #KidsMusicDay. The page will also feature alternative tracks including a brand new, “Bluey Theme Tune (Vocal Version)” produced by Bluey composer Joff Bush, which will be released as a single on October 4^th ahead of the Bluey: Rug Island album launch.

Additionally, some of Bluey’s licensees will be tuning up for Kids Music Day by donating instruments to Keep Music Alive Instrument Petting Zoos taking place in the US and UK to help celebrate this musical activation. Kids Music Day events & promotions will be held between Friday September 27^th and Sunday October 13^th where families can join in activities in their community by entering their zip code on the www.KidsMusicDay.org locator page.

Kids Music Day celebrity Ambassadors music luminaries include Jack Black, Julie Andrews, Ann & Nancy Wilson of Heart, Pat Benatar & Neil Giraldo, Michael Feinstein, Kenny Loggins, Richie Sambora, Sarah McLachlan, Vanessa Williams, Victor Wooten, Todd Rundgren, Neil Nayyar, Philip Lawrence, Bernie Williams, Damien Escobar and Mandy Harvey.

Kids Music Day is also supported by a number of music industry brands including Guitar Center, Music & Arts, Alfred Music, CASIO, Conn-Selmer, Kala Brand Music, Les Paul Foundation, Music Nomad Equipment Care, Panyard and Remo Percussion. Keep Music Alive is honored to welcome these partners helping to share the Kids Music Day message, inspiring more kids to start their musical journey.